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How To: Score a Full Version of Microsoft Office for Only $10

When it comes to text documents and spreadsheets, Microsoft Office is the be-all and end-all office suite—but it's not cheap. Paying anywhere from $140 to $400 puts a big dent in your bank account, especially if you're a broke college student eating ramen for breakfast, lunch, and dinner.

How to Score a Full Version of Microsoft Office for Only $10

Something that I wish I would've known about during college is Microsoft's HUP (Home Use Program). With HUP, any employee or student of an organization that has a Microsoft volume license is eligible to purchase Office applications for use on their personal computer at a fraction of the full price—$10 to be exact.

How to Get Microsoft Office for 10 Bucks

To find out if you're eligible for Microsoft HUP, head over to the HUP website and select your location, then type in your work or student email. It will ask your for a program code, but if you don't know it, you can just use your email. I used my old college email address and was greeted with this:

How to Score a Full Version of Microsoft Office for Only $10

Score!

If your email address is eligible, you can purchase Microsoft Office, which includes Word, Excel, PowerPoint, Outlook and many more programs, for only $10. You can get a license for two computers in your home, but they both have to be on the same platform. If you have both Windows and Mac, you can't mix and match, so you'll have to choose one.

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If your work or student email address isn't eligible, ask your school or employer to sign up for HUP. All they have to do is login to the Volume Licensing Service Center with their Microsoft account to activate HUP, which will then provide the program code needed. You can find more information on how the program works here.

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Overview

ALM, IAB’s annual leadership meeting, is the central thought leadership venue for senior voices across the marketing and advertising ecosystems. Each year more than a thousand digital leaders come together at this always sold-out event to advance the interests of the industry through powerful debate, discussion, and agenda-setting.

This year’s event will be a virtual weeklong summit including general sessions, town halls, interactive roundtables, and topic-specific content blocks. The format of the week is designed to appeal to specific interests in order to help attendees curate personalized experiences.

Buy-side Brands and Agencies Qualify for Free Passes

Discussion Topics

  • Addressability + Identity: Where to From Here?

    Tuesday, March 9th

    The impending loss of traditional identifiers like 3rd party cookies requires the creation of a new digital infrastructure with alternative, consumer-first, privacy-centric solutions that support demand for personalized, relevant content. This segment explores where the industry stands today, and what’s required to move us forward.

  • Measurement & Attribution: Cross Media, Cross Platform, For Real This Time

    Tuesday, March 9th

    True cross-platform, cross-device measurement has long been a holy grail for the advertising industry. An increasing focus on ROI and measurability from brands, coupled with high volume consumer adoption of streaming platforms driven by 2020’s stay-at-home mandates, make the need for industry systems and practices to evolve even more critical. The segment explores where we are today, and where we need to go, in order to achieve true cross media measurement.

  • The Streaming Revolution

    Wednesday, March 10th

    We are in a pivotal moment for the video ecosystem — CTV is becoming a dominant media vehicle. With a weekly high of a billion hours of streaming happening today, there is a need for brands, publishers and technology players to collaborate on new ways to plan, transact, deliver, measure and optimize across all forms of streaming content, while prioritizing consumer privacy. This segment brings together key industry actors to address these pressing issues.

  • The New Commerce Landscape: eComm, Shoppability, Retail Reinvented

    Wednesday, March 10th

    While 2020’s quarantine accelerated trends in consumer behavior across many categories, nothing has been impacted quite like retail. From discovery, to community building, to point of sale, every touchpoint on the consumer journey has been altered – and many of these new behaviors are here to stay. This segment examines the shift towards “storeless,” digitally-centric shopping, and the central role streaming plays when it comes to the future of “Shopability.”

  • The State of Data

    Thursday, March 11th

    With the impending loss of third-party cookies, the industry must find ways to address the needs of marketers and publishers who lean on audience data as a fundamental pillar of the modern marketing machine. Who owns first-party data, and why? How will the marketplace transact around it? Will programmatic ever mean automation? This segment focuses on the current and future “State of Data” to answer these questions and more.

  • Media Chain Transparency

    Thursday, March 11th

    A healthy ecosystem requires trust in the supply chain, and transparency to build that trust. This premise is especially pressing when it comes to the shifting data landscape of 2021, as marketers will now rely even more heavily on the power and impact of first-party data. This segment will explore who owns data in the supply chain and why, as well as how the industry can and should transact around data in transparent, consumer-centric ways that benefit both buyers and sellers.

  • IAB Policy Summit @ ALM

    Friday, March 12th

    This summit brings the legal, policy, and business communities together to address their collective needs around today’s most significant privacy, policy & compliance issues. Drawing on expertise from legal experts, legislators and business leaders, we’ll examine implications of today’s policy landscape and explore solutions that enable a sustainable and consumer-centric media and marketing ecosystem.

Speakers

Speakers

Sheryl Sandberg

Chief Operating Officer

Facebook

Facebook - Chief Operating Officer

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Sheryl Sandberg

Chief Operating Officer

Facebook

Facebook - Chief Operating Officer

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Sheryl Sandberg is chief operating officer at Facebook, overseeing the firm’s business operations. She also serves on Facebook’s board of directors. Prior to Facebook, Sheryl was vice president of Global Online Sales and Operations at Google, chief of staff for the United States Treasury Department under President Clinton, a management consultant with McKinsey & Company, and an economist with the World Bank.

Sheryl received a BA summa cum laude from Harvard University and an MBA with highest distinction from Harvard Business School.

Sheryl is the co-author of Option B: Facing Adversity, Building Resilience, and Finding Joy with Wharton professor and bestselling author Adam Grant. She is also the author of the bestsellers Lean In: Women, Work, and the Will to Lead and Lean In for Graduates. She is the founder of the Sheryl Sandberg & Dave Goldberg Family Foundation, a nonprofit organization that works to build a more equal and resilient world through two key initiatives, LeanIn.Org and OptionB.Org. Sheryl serves on the boards of Facebook, Women for Women International, ONE, and SurveyMonkey.

Sheryl lives in Menlo Park, California, with her fiancé and their five children.

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Stacey Abrams

Non-Profit Leader, Political activist & Serial Entrepreneur.

Non-Profit Leader, Political activist & Serial Entrepreneur.

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Stacey Abrams

Non-Profit Leader, Political activist & Serial Entrepreneur.

Non-Profit Leader, Political activist & Serial Entrepreneur.

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Political leader, voting rights activist, entrepreneur and author Stacey Abrams made history and captured the nation’s attention as the first Black woman to become the gubernatorial nominee for a major party in any state, going on to win more votes than any other Democrat in Georgia’s history. After eleven years in the Georgia House of Representatives, seven as Minority Leader, Abrams became the 2018 Democratic nominee for Governor of Georgia in what was one of the most-watched and closest elections of the year. After witnessing the election’s mismanagement by the Secretary of State’s office, Abrams launched Fair Fight to ensure free and fair elections. The impact of Fair Fight led to Abrams being named to the Forbes list of World’s Most Powerful Women In 2020.

Sought-out to speak everywhere from TED, where her talk has racked up over a million views and counting, to college campuses, to the Commonwealth Club, Abrams is a powerful and passionate speaker heralded for her candid insights on politics, leadership, entrepreneurship, social justice, and being a true force for change. As TIME wrote of her, “People tend to remember the first time they heard Stacey Abrams speak, and it’s easy to see why.” Abrams’ New York Times bestselling book Lead from the Outside: How to Build Your Future and Make Real Change, is a personal and empowering blueprint for outsiders who seek to become the ones in charge. From her experiences launching a company to running a successful political campaign, Abrams illuminates that finding what you want to fight for is as critical as knowing how to turn thought into action. Her newly released book Our Time is Now is a blueprint to end voter suppression and chronicles a chilling account of how the right to vote and the principles of democracy have been and continue to be under attack.

Dedicated to civic engagement, Abrams has founded multiple organizations devoted to voting rights, training and hiring young people of color, and tackling social issues at both the state and national levels. A recipient of Harvard’s Institute of Politic’s John F. Kennedy New Frontier Award, Abrams has also been named a “Public Official of the Year” by Governing Magazine.

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Anthony S. Fauci, M.D

Director, National Institute of Allergy and Infectious Diseases

National Institutes of Health (NIH)

National Institutes of Health (NIH) - Director, National Institute of Allergy and Infectious Diseases

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Anthony S. Fauci, M.D

Director, National Institute of Allergy and Infectious Diseases

National Institutes of Health (NIH)

National Institutes of Health (NIH) - Director, National Institute of Allergy and Infectious Diseases

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Dr. Fauci was appointed director of NIAID in 1984. He oversees an extensive portfolio of basic and applied research to prevent, diagnose, and treat established infectious diseases such as HIV/AIDS, respiratory infections, diarrheal diseases, tuberculosis and malaria as well as emerging diseases such as Ebola and Zika. NIAID also supports research on transplantation and immune-related illnesses, including autoimmune disorders, asthma and allergies. The NIAID budget for fiscal year 2021 is an estimated $6.1 billion.

Dr. Fauci has advised seven presidents on HIV/AIDS and many other domestic and global health issues. He was one of the principal architects of the President’s Emergency Plan for AIDS Relief (PEPFAR), a program that has saved millions of lives throughout the developing world.

Dr. Fauci also is the longtime chief of the Laboratory of Immunoregulation. He has made many contributions to basic and clinical research on the pathogenesis and treatment of immune-mediated and infectious diseases. He helped pioneer the field of human immunoregulation by making important basic scientific observations that underpin the current understanding of the regulation of the human immune response. In addition, Dr. Fauci is widely recognized for delineating the precise ways that immunosuppressive agents modulate the human immune response. He developed effective therapies for formerly fatal inflammatory and immune-mediated diseases such as polyarteritis nodosa, granulomatosis with polyangiitis (formerly Wegener’s granulomatosis), and lymphomatoid granulomatosis. A 1985 Stanford University Arthritis Center Survey of the American Rheumatism Association membership ranked Dr. Fauci’s work on the treatment of polyarteritis nodosa and granulomatosis with polyangiitis among the most important advances in patient management in rheumatology over the previous 20 years.

Dr. Fauci has made seminal contributions to the understanding of how HIV destroys the body’s defenses leading to its susceptibility to deadly infections. Further, he has been instrumental in developing treatments that enable people with HIV to live long and active lives. He continues to devote much of his research to the immunopathogenic mechanisms of HIV infection and the scope of the body’s immune responses to HIV.

In a 2020 analysis of Google Scholar citations, Dr. Fauci ranked as the 32nd most-cited living researcher. According to the Web of Science, Dr. Fauci ranked 9th out of 2.5 million authors in the field of immunology by total citation count between 1980 and January 2021. During the same period, he ranked 20th out of 2.4 million authors in the field of research & experimental medicine, and 132th out of 992,000 authors in the field of general & internal medicine.

Dr. Fauci has delivered major lectures all over the world and is the recipient of numerous prestigious awards, including the Presidential Medal of Freedom (the highest honor given to a civilian by the President of the United States), the National Medal of Science, the George M. Kober Medal of the Association of American Physicians, the Mary Woodard Lasker Award for Public Service, the Albany Medical Center Prize in Medicine and Biomedical Research, the Robert Koch Gold Medal, the Prince Mahidol Award, and the Canada Gairdner Global Health Award. He also has received 45 honorary doctoral degrees from universities in the United States and abroad.

Dr. Fauci is a member of the National Academy of Sciences, the National Academy of Medicine, the American Academy of Arts and Sciences, and the American Philosophical Society, as well as other professional societies including the American College of Physicians, the American Society for Clinical Investigation, the Association of American Physicians, the Infectious Diseases Society of America, the American Association of Immunologists, and the American Academy of Allergy, Asthma & Immunology. He serves on the editorial boards of many scientific journals; as an editor of Harrison’s Principles of Internal Medicine; and as author, coauthor, or editor of more than 1,300 scientific publications, including several textbooks.

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Ron Wyden

U.S. Senator (D-OR)

Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act

Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act - U.S. Senator (D-OR)

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Ron Wyden

U.S. Senator (D-OR)

Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act

Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act - U.S. Senator (D-OR)

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Oregon Senator Ron Wyden was elected to the U.S. Senate in 1996. Wyden has consistently pushed for smart tech policies that put users – not powerful corporations – first. Wyden coauthored the bipartisan Section 230 of the Communications Decency Act, wrote the first net neutrality bill and has defended strong encryption against threats from short-sighted government officials. Wyden, a fierce advocate for strong data privacy protections, last fall introduced the most comprehensive bill to protect Americans’ personal details online, the Mind Your Own Business Act. This sweeping piece of legislation would also hold corporate executives accountable for abusing personal information.

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Evan Spiegel

Chief Executive Officer

Snap Inc.

Snap Inc. - Chief Executive Officer

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Evan Spiegel

Chief Executive Officer

Snap Inc.

Snap Inc. - Chief Executive Officer

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Evan Spiegel is Co-Founder and Chief Executive Officer at Snap Inc. Spiegel graduated from Stanford University with a BS in Product Design. Snap Inc. is a camera company and believes that reinventing the camera represents their greatest opportunity to improve the way people live and communicate. Their products empower people to express themselves, live in the moment, learn about the world and have fun together.

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James Clyburn

U.S. House Majority Whip - (D-SC 6th District)

U.S. House Majority Whip - (D-SC 6th District)

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James Clyburn

U.S. House Majority Whip - (D-SC 6th District)

U.S. House Majority Whip - (D-SC 6th District)

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James E. Clyburn is the Majority Whip is the third-ranking Democrat in the United States House of Representatives. He previously served in the post from 2007 to 2011 and served as Assistant Democratic Leader from 2011 to 2019.

When he came to Congress in 1993 to represent South Carolina’s sixth congressional district, Congressman Clyburn was elected co-president of his freshman class and quickly rose through leadership ranks. He was subsequently elected Chairman of the Congressional Black Caucus, Vice Chair, and later Chair, of the House Democratic Caucus.

As a national leader, he has championed rural and economic development and many of his initiatives have become law. His 10-20-30 federal funding formula was included in four sections of the American Recovery and Reinvestment Act. Congressman Clyburn is also a passionate supporter of historic preservation and restoration programs. His efforts have restored scores of historic buildings and sites on the campuses of historically black colleges and universities. His legislation created the South Carolina National Heritage Corridor and the Gullah/Geechee Cultural Heritage Corridor, elevated the Congaree National Monument to a National Park, and established the Reconstruction Era National Monument in South Carolina’s Lowcountry.

Congressman Clyburn’s humble beginnings in Sumter, South Carolina as the eldest son of an activist, fundamentalist minister and an independent, civic-minded beautician grounded him securely in family, faith and public service. His memoir, Blessed Experiences: Genuinely Southern, Proudly Black, was published in 2015, and has been described ‎as a primer that should be read by every student interested in pursuing a career in public service.

Jim and his late wife, Emily England Clyburn, met as students at South Carolina State and were married for 58 years. They are the parents of three daughters; Mignon Clyburn, Jennifer Reed, and Angela Hannibal and four grandchildren.

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Jeremi Gorman

Chief Business Officer

Snap Inc.

Snap Inc. - Chief Business Officer

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Jeremi Gorman

Chief Business Officer

Snap Inc.

Snap Inc. - Chief Business Officer

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Jeremi Gorman is Chief Business Officer at Snap Inc., leading global sales, agency partnerships, business and customer operations, platform integrity, and creative strategy. Jeremi joined Snap in November 2018 from Amazon, where she oversaw business intelligence and analytics, and the international expansion of Amazon’s advertising business. Jeremi has spent her career in digital media, serving in businesses roles at Yahoo, Variety Magazine, and Monster.com. Jeremi holds a Bachelor’s degree from UCLA.

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Mark Read

Chief Executive Officer

WPP

WPP - Chief Executive Officer

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Mark Read

Chief Executive Officer

WPP

WPP - Chief Executive Officer

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Mark was appointed CEO of WPP in September 2018. He has held multiple leadership positions at WPP, having first joined the Company in 1989. As Head of Strategy and then CEO of WPP Digital, Mark was responsible for WPP’s first moves into technology.


Earlier in his career, he co-founded internet start-up WebRewards and specialised in media and marketing as a principal at consultancy Booz Allen & Hamilton.


In 2015, he became Global CEO of Wunderman, which he transformed into one of the world’s leading creative, data and technology agencies.


Mark is regularly named among the world’s top digital influencers. He is the Chairman of the Natural History Museum Digital Council, a member of the Male Champions for Change Global Tech Group, and was recognised as a HERoes Champion of Women in Business in 2018, 2019 and 2020.

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Bonin Bough

Chief Growth Officer

Triller

Triller - Chief Growth Officer

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Bonin Bough

Chief Growth Officer

Triller

Triller - Chief Growth Officer

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Bonin Bough is one of the foremost-awarded marketing executives in the world, the host of CNBC’s Cleveland Hustles, and the author of Txt Me (646) 759-1837.

As one of the youngest-c-suite executives at a Fortune 50 Company, he has worked for billion-dollar CPG brands including Mondelez and PepsiCo before starting Bonin Ventures – a growth accelerator that helps businesses of all shapes and sizes achieve revenue growth faster than they ever believed possible.

Bonin has been responsible for some of the most successful organization transformations, and the rapid growth of some of the world’s most-loved billion-dollar brands including Oreo, Cadbury’s, Pepsi, Gatorade and Frito-Lay. Most recently, as the Chief Growth Officer of SheaMoisture, he helped grow the business by close to 50% in 12 months leading to the company being acquired by Unilever for close to $1 billion dollars.

During his time as Chief Media Officer at Mondelez International, Bonin managed over $3 Billion dollars in media spend, making him the seventh largest media buyer in the world. Highlights from his tenure include shifting the organization from just-3% to over-32% digital spend – adding $2 Billion in top line net revenue and $300m in bottom line savings. He helped brands like Sour Patch Kids become the fastest growing candy brand in the world. When he added eCommerce to his role, he grew online sales from $65m – $265m in the 18 months that he ran it. Before that he led digital globally for PepsiCo and built two global digital agencies prior to that one for IPG.

Found consistently at the forefront of thinking and execution in innovation, Bonin is recognized as one of business’ hottest rising stars and one of the industries top mobile marketers. He has been inducted into the Advertising Hall of Achievement. He can also be found in lists such as Fortune’s “40 under 40”, Fast Company’s 100 Most Creative People in Business, Ebony’s Power 100 and The Internationalist’s Internationalists of the Year.

In early 2020, Bonin joined Triller, a global social media sensation, as the Chief Growth Officer, overseeing all revenue and marketing initiatives for the disruptive platform.

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Conny Braams

Chief Digital and Marketing Officer

Unilever

Unilever - Chief Digital and Marketing Officer

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Conny Braams

Chief Digital and Marketing Officer

Unilever

Unilever - Chief Digital and Marketing Officer

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As Chief Digital and Marketing Officer, Conny is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide. She has held this role since January 2020. Conny’s broad international business experience and her track-record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-led, fully digitised organisation at the leading edge of consumer marketing.


Having joined Unilever as a marketing trainee in 1990, Conny has held a variety of local and international Marketing, Customer Development, Communications and General Management roles across Europe, Asia, Africa and the Middle East. Most recently, Conny was the Executive Vice President, Unilever, Middle Europe and General Manager, Unilever, Benelux where she led the complete digital rewire and marketing transformation of the region.


Externally, she has been recognised in Volkskrant Top 200 Most Influential People, Campaign’s Power 100, Marketing Week’s Top 100 Marketers, and Provoke’s Influence 100 in 2020. She was also named Adformatie Person of the Year in 2019 and Top Female Executive in the Netherlands in 2006.

Outside of Unilever, Conny is a member of the Marketing Group of Great Britain, as well as on the Advisory Board of the Kröller-Müller Museum in the Netherlands and Rotterdam School of Management (RSM, EUR). She has also previously served as Non-Executive Board Director of Heineken Netherlands and Vice-Chair of VNO-NCW, the Dutch employers’ federation.


Conny holds a Masters degree in Health Care Administration and an MBA with honours at Erasmus University Rotterdam. She has worked and lived in the Netherlands, Singapore and Spain, and enjoys spending time with her two daughters, family and friends.

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Heidi Browning

Chief Marketing Officer

The National Hockey League

The National Hockey League - Chief Marketing Officer

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Heidi Browning

Chief Marketing Officer

The National Hockey League

The National Hockey League - Chief Marketing Officer

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Heidi Browning serves as Chief Marketing Officer of the National Hockey League. With over 25 years of marketing experience, Browning brings a valuable mix of client, agency and media owner perspective to the NHL. She is known as a passionate pioneer in digital, mobile and social marketing and continues to drive thought leadership and innovation within the industry. Inspired by the intersection of media, technology and culture, Browning studies generational trends in consumer attention and brand engagement. Heidi is responsible for executing the League’s growth marketing strategy with a focus on social media, digital, data and innovation.

She has been recognized as one of the “Most Powerful Women in Sports” by both Forbes and Adweek, by Forbes as one of the Most Influential CMOs in the world, and by Crain’s as one of the Notable Women In the Business of Sports.

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Danielle Lee

Chief Fan Officer

National Basketball Association

National Basketball Association - Chief Fan Officer

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Danielle Lee

Chief Fan Officer

National Basketball Association

National Basketball Association - Chief Fan Officer

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As Chief Fan Officer at the National Basketball Association, Danielle Lee oversees brand, creative, and multiplatform fan marketing globally and is charged with elevating brand perception, cultural connection, and fan engagement. She led the fan marketing strategy for the 2019-20 NBA restart campaign, “Whole New Game,” driving awareness, viewership and cultural conversation around the historic season.

Lee is an accomplished marketing leader recognized for being a change agent, leading brand and innovation strategy, and delivering strong in-market results for some of the world’s most respected brands. Prior to the NBA, Lee spent four years at Spotify and served as Global Vice President, Partner Solutions, where was responsible for developing go­to­market strategy and growing global revenue across music, podcasts and high-impact digital experiences. Under her leadership and innovation, Spotify was named Media Brand of the Year at the 2018 Cannes Lions International Festival of Creativity.

Prior to Spotify, Lee served as Global Vice President, Commercial Marketing at Vevo, where she was responsible for building compelling sales narratives and developing the positioning and go­to­market strategy for all Vevo programs, core video products and tentpoles. Prior to Vevo, she spent seven years at AT&T and served as Vice President of Product Marketing and Innovation for AT&T AdWorks, developing new online, mobile and TV advertising solutions, defining strategy, and growing the company’s multi­screen ad business. Lee began her career at Showtime Networks, where she directed new product marketing and advertising and was instrumental in building awareness and driving tune­in to Showtime’s award­winning original series, including Weeds, Dexter, Fat Actress and The L Word.

Lee was named one of Billboard’s Branding Power Players and an AdColor in Tech honoree in 2019, and to Adweek’s Top 50 Most Indispensable Executives in Marketing, Media and Technology from 2016-2018. She is also a three­time honoree of the Most Powerful Women in Mobile Advertising by Business Insider. Lee serves on the board of the IAB Digital Video Center of Excellence and is an Executive Member of She Runs It.

Lee holds an MBA in marketing and media management from Columbia Business School and a bachelor of arts in political science from Columbia University. She currently resides in Montclair, N.J., with her husband and two children.

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Marisa Thalberg

Executive Vice President, Chief Brand and Marketing Officer

Lowes

Lowes - Executive Vice President, Chief Brand and Marketing Officer

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Marisa Thalberg

Executive Vice President, Chief Brand and Marketing Officer

Lowes

Lowes - Executive Vice President, Chief Brand and Marketing Officer

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As executive vice president, chief brand and marketing officer, Marisa Thalberg is responsible for leading our marketing organization and innovating new ways to inspire and engage customers. Marisa joined Lowe’s in 2020.

A globally recognized business strategist and brand-building innovator, Marisa is known for inspiring teams to take brands to new heights of consumer resonance, cultural relevance, and business performance. She joins Lowe’s from Taco Bell, where she served as global chief brand officer, envisioning and leading the company’s evolution to a culture-centric lifestyle brand. During Marisa’s tenure, Taco Bell achieved record sales growth, the highest passion index among fans of any brand in the restaurant industry and was the second-fastest growing brand in the nation, following only Netflix. Prior to Taco Bell, Marisa served as the head of corporate digital and integrated marketing worldwide for The Estée Lauder Companies and held various senior leadership roles at Unilever Cosmetics International, Sure Fit Inc., and Revlon. She started her career at advertising agencies Saatchi & Saatchi and J. Walter Thompson.

Marisa has been named one of the World’s 50 most Influential CMOs by Forbes in 2017, 2018 and 2019, as well as one of the top 25 most Innovative CMOs by Business Insider. Among her many other honors, she has been named a Power Player by the National Retail Federation and an Adweek Brand Genius. She also founded Executive Moms, an organization for working mothers.

Marisa serves on the board of directors for the International Women’s Media Foundation and the Orange County School of the Arts Foundation. She earned a bachelor’s degree in American civilization from Brown University, graduating magna cum laude.

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Belinda J. Smith

CEO, Americas

m/Six

m/Six - CEO, Americas

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Belinda J. Smith

CEO, Americas

m/Six

m/Six - CEO, Americas

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Belinda J. Smith is a Marketing and Diversity activist, currently the CEO for The Americas at media agency m/SIX and a Global Diversity Ambassador for the World Federation of Advertisers. Previously, Smith was led Global Marketing Intelligence at Electronic Arts (EA), creating a central team overseeing content and audience strategy and marketing effectiveness. Smith came to EA as the architect and GM for EA’s in-house global media agency. Previously, as Director of Programmatic Strategy at 360i she oversaw strategy, buying, and data across all programmatic accounts. A veteran of NYC’s ad tech community; Smith started her marketing career at AT&T

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Albert Cheng

Chief Operating Officer & Co-Head of Television, Amazon Studios

Amazon

Amazon - Chief Operating Officer & Co-Head of Television, Amazon Studios

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Albert Cheng

Chief Operating Officer & Co-Head of Television, Amazon Studios

Amazon

Amazon - Chief Operating Officer & Co-Head of Television, Amazon Studios

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Albert Cheng is Chief Operating Officer and Co-Head of Television at Amazon Studios. As COO of the Studio, he leads studio teams responsible for programming and release schedules, TV and feature film music, consumer insights research, technology and applications. As Co-Head of Television, both he and Vernon Sanders lead a team responsible for television creative development, business affairs, casting and production / post-production.
Prior to Amazon Studios, Cheng was an executive at The Walt Disney Company for fifteen years, most recently as Executive Vice President, Digital Media and Chief Product Officer for Disney/ABC Television Group. Cheng earned a Bachelor’s degree from Massachusetts Institute of Technology and an MBA from Harvard University Graduate School of Business Administration.

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Neal Mohan

Chief Product Officer

YouTube

YouTube - Chief Product Officer

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Neal Mohan

Chief Product Officer

YouTube

YouTube - Chief Product Officer

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Neal Mohan is Chief Product Officer at YouTube. He is responsible for YouTube products, user experience, and trust and safety on all platforms and devices globally. This includes YouTube on mobile, desktop and TV devices, experiences like YouTube Music, Kids, and VR, and YouTube’s two subscription services, YouTube Premium and YouTube TV. Products for media partners, content creators and musicians are also part of Neal’s portfolio. In his role ensuring trust and safety across the YouTube ecosystem, Neal oversees the creation and enforcement of its content policies and community guidelines.

Previously, Neal was Senior Vice President of Display and Video Ads at Google. In this role, he was responsible for the company’s advertising offerings on YouTube, the Google Display Network, AdSense, AdMob, and the DoubleClick family of programmatic ad platform products. He focused on growing the overall digital media industry by building innovative solutions for millions of Google’s advertising and media partners around the world.

Neal serves on the Board of Directors for 23andMe. He has also served as a member of the Management Board for the Stanford Graduate School of Business. Neal has been a member of the Board of Directors for the Internet Advertising Bureau and the Mobile Marketing Association. He is a regular speaker at media and technology industry events and has been named one of Ad Age’s 10 Most Influential Players in Marketing and AdWeek’s 12 Stars of Ad Tech.

Prior to joining Google, Neal was Senior Vice President of Strategy and Product Development at DoubleClick where he built the company’s strategic plan, led the product team, and rapidly grew the business. He played a critical role in the sale of DoubleClick to Google, and subsequently led the integration. Previously, Neal held various technology and business leadership positions at DoubleClick and NetGravity where he helped pioneer the digital marketing industry. He has also served in strategy and consulting roles at Microsoft and Accenture.

Neal earned an MBA from the Stanford Graduate School of Business where he was an Arjay Miller Scholar. He also holds a bachelor’s degree in electrical engineering from Stanford University.

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Mike Lee

Senator (R-UT)

Ranking Member on the Antitrust Subcommittee

Ranking Member on the Antitrust Subcommittee - Senator (R-UT)

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Mike Lee

Senator (R-UT)

Ranking Member on the Antitrust Subcommittee

Ranking Member on the Antitrust Subcommittee - Senator (R-UT)

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Elected in 2010 as Utah’s 16th Senator, Mike Lee has spent his career defending the basic liberties of all Americans and advocating for our founding constitutional principles.



Senator Lee acquired a deep respect for the Constitution early in life while watching his father, Rex Lee, serve as the Solicitor General under President Ronald Reagan. He attended most of his father’s arguments before the U.S. Supreme Court, giving him a unique understanding of government up close.



Lee graduated from Brigham Young University with a degree in Political Science, and served as BYU’s Student Body President in his senior year. He graduated from BYU’s Law School in 1997 and went on to serve as law clerk to Judge Dee Benson of the U.S. District Court for the District of Utah, and then with future Supreme Court Justice Judge Samuel A. Alito, Jr. on the U.S. Court of Appeals for the Third Circuit.



Lee spent several years as an attorney with the law firm Sidley & Austin specializing in appellate and Supreme Court litigation, and then served as an Assistant U.S. Attorney in Salt Lake City arguing cases before the U.S. Court of Appeals for the Tenth Circuit.



Lee served the state of Utah as Governor Jon Huntsman’s General Counsel and was later honored to reunite with Justice Alito, now on the Supreme Court, for a one-year clerkship. He returned to private practice in 2007.



Throughout his career, Lee earned a reputation as an outstanding practitioner of the law based on his sound judgment, abilities in the courtroom, and thorough understanding of the Constitution.



Lee is a member of the Judiciary Committee, and serves as Chairman of the Antitrust, Competition Policy and Consumer Rights Subcommittee protecting business competition and personal freedom.



He also oversees issues critical to Utah as the Chairman of the Public Lands, Forests, and Mining of the Energy and Natural Resources Committee. He also serves on the Commerce Committee as well.



In 2019, Lee became the Chairman of the Joint Economic Committee where he is overseeing the Social Capital Project.
Lee and his wife Sharon live in Alpine, Utah, with their three children. He is a member of The Church of Jesus Christ of Latter-day Saints and served a two-year mission for the Church in the Texas Rio Grande Valley.

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Dick Durbin

U.S. Senator (D-IL)

Chair of the Senate Judiciary Committee & Majority Whip

Chair of the Senate Judiciary Committee & Majority Whip - U.S. Senator (D-IL)

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Dick Durbin

U.S. Senator (D-IL)

Chair of the Senate Judiciary Committee & Majority Whip

Chair of the Senate Judiciary Committee & Majority Whip - U.S. Senator (D-IL)

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Marsha Blackburn

U.S. Senator (R-TN)

U.S. Senator (R-TN)

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Marsha Blackburn

U.S. Senator (R-TN)

U.S. Senator (R-TN)

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Marsha Blackburn is the first woman to represent Tennessee in the United States Senate. She is a member of the Armed Services Committee, the Commerce, Science & Transportation Committee, the Veterans Affairs Committee, and the Judiciary Committee, and serves as the Ranking Member on the Consumer Protection, Product Safety, and Data Security Subcommittee. In the 116th Congress, she led the Senate Judiciary Committee’s Tech Task Force, a roundtable-style working group dedicated to the examination of technology’s influence on American culture.

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Robby Barnett

Senior Director, Inventory Partnerships

Adelphic

Adelphic - Senior Director, Inventory Partnerships

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Robby Barnett

Senior Director, Inventory Partnerships

Adelphic

Adelphic - Senior Director, Inventory Partnerships

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Robby Barnett oversees all media integrations and partnerships at Viant for the Adelphic platform, an industry leading omnichannel DSP. The majority of his career has been spent evaluating media transactions for some of the world’s largest brands across traditional, digital, and programmatic media channels. In his eight years at Viant, Robby has played an important role in designing, developing and marketing many successful media products.

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John Battelle

Co-Founder and Executive Chair

Recount Media

Recount Media - Co-Founder and Executive Chair

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John Battelle

Co-Founder and Executive Chair

Recount Media

Recount Media - Co-Founder and Executive Chair

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Mr. Battelle is co-founder and Executive Chair of Recount Media Inc., a NY-based media platform. He also serves as chairman of the board at sovrn Holdings, LLC and a Director at LiveRamp, an NYSE listed company. In addition, he is Adjunct Professor and Senior Research Scholar at the School for International and Public Affairs at Columbia University. He previously was founder and CEO of six media and technology companies, including Federated Media, the Industry Standard, and Wired. In 2005, Mr. Battelle wrote “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture” (Penguin/Portfolio). Mr. Battelle holds a bachelor’s degree in anthropology and a master’s degree in journalism from UC Berkeley.

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Brian Stelter

Chief Media Correspondent and Anchor of Reliable Sources

CNN

CNN - Chief Media Correspondent and Anchor of Reliable Sources

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Brian Stelter

Chief Media Correspondent and Anchor of Reliable Sources

CNN

CNN - Chief Media Correspondent and Anchor of Reliable Sources

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Brian Stelter is the anchor of “Reliable Sources,” which examines the week’s top media stories every Sunday at 11:00 a.m. ET on CNN/U.S, and the chief media correspondent for CNN Worldwide. Stelter reports for CNN Media, and writes a nightly e-newsletter.

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Nathan Simington

Commissioner

FCC

FCC - Commissioner

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Cathy McMorris Rodgers

Representative (R-WA 5th District)

Republican Leader of the House Energy and Commerce Committee

Republican Leader of the House Energy and Commerce Committee - Representative (R-WA 5th District)

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Cathy McMorris Rodgers

Representative (R-WA 5th District)

Republican Leader of the House Energy and Commerce Committee

Republican Leader of the House Energy and Commerce Committee - Representative (R-WA 5th District)

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Jade Catta-Preta

Actress & Comedian

Actress & Comedian

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Jade Catta-Preta

Actress & Comedian

Actress & Comedian

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Jade Catta-Preta is a Brazilian born comic and actress working in Los Angeles, New York and Brazil, and recently hosted the iconic E! Network show Talk Soup.. She performs all over the country both in English and Portuguese and you can see her regularly at comedy clubs in LA. You can also catch her on ABC’s American Housewife as well as Hulu’s Future Man, Trutv’s Laff Mobb’s Laff Tracks, Those Who Can’t, Greatest Ever and Comedy Knockout, and Pop’s The Joey Mac Project. Jade starred in MTV’s hit series Ladylike, was a series regular on ABC’s Manhattan Love Story and was recurring on CBS’s Life in Pieces. Additionally, she was a cast member on MTV’s Girl Code, often appeared on Comedy Central’s @Midnight and regularly hosts on VH1. Other notable credits include recurring roles on Californication, MTV’s Punk’d and guest star roles on Modern Family, The Jim Gaffigan Show, Angel From Hell, 2 Broke Girls and Sullivan & Son.

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Justin Adler-Swanberg

Director, Marketplace Quality

MediaMath

MediaMath - Director, Marketplace Quality

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Justin Adler-Swanberg

Director, Marketplace Quality

MediaMath

MediaMath - Director, Marketplace Quality

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Justin oversees Marketplace Quality for MediaMath, where he works primarily on topics such as Invalid Traffic, Brand Safety, Viewability, and Malvertising, helping to drive MediaMath’s industry leadership in Accountability, Addressability, and Alignment via SOURCE. Additionally, Justin is a stakeholder in MediaMath’s Purpose Driven Advertising initiative, which focuses on MediaMath products, services, and partnerships that enable clients to better market their brands while financing a healthier media ecosystem or a specific cause. Before joining MediaMath, Justin worked in a similar role at GroundTruth.

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Dorothy Advincula

SVP of Audience Measurement

Ipsos

Ipsos - SVP of Audience Measurement

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Dorothy Advincula

SVP of Audience Measurement

Ipsos

Ipsos - SVP of Audience Measurement

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Mark Aikman

General Manager, Marketing Services & Digital Customer experience

Mercedes-Benz USA

Mercedes-Benz USA - General Manager, Marketing Services & Digital Customer experience

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Mark Aikman

General Manager, Marketing Services & Digital Customer experience

Mercedes-Benz USA

Mercedes-Benz USA - General Manager, Marketing Services & Digital Customer experience

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Mark Aikman is responsible for the Marketing Services & Digital Customer Experience team within Mercedes-Benz USA for all brand strategy, new car marketing, after-sales marketing, digital platforms and financial strategy within Marketing Services and the Digital Customer Experience areas.


Marketing Communications’ responsibilities include brand strategy, launch and lifecycle support for Mercedes-Benz brands, integrated campaign planning & production, media planning, social media, community management, brand compliance and agency relations.


After-Sales Marketing includes service, parts and accessories marketing. Additionally the management of corporate and dealer customer relationship marketing through both electronic and direct mail.

The Digital Platform team builds the Mercedes-Benz website for the US market, manages National Dealer Website program, is launching Mercedes me Apps for the US market, creates training/sales tools for dealers and manages digital integration globally.

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LeAnne Armstead

Digital Affiliate Marketing Manager

Kroger

Kroger - Digital Affiliate Marketing Manager

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LeAnne Armstead

Digital Affiliate Marketing Manager

Kroger

Kroger - Digital Affiliate Marketing Manager

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Kevin Arrix

Senior Vice President

Dish Media

Dish Media - Senior Vice President

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Kevin Arrix

Senior Vice President

Dish Media

Dish Media - Senior Vice President

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Kevin Arrix, Senior Vice President of DISH Media, is responsible for DISH TV’s and Sling TV’s advertising sales, analytics and operations. He leads the team spearheading the company’s advanced advertising initiatives which include cross-platform addressable, programmatic sales and dynamic ad insertion.

Kevin is a seasoned revenue executive with 20+ years of experience leading Sales, Operations, Client Services and Strategy teams. He is a recognized thought-leader fluent in the various disciplines of digital and mobile advertising and marketing.

Prior to joining DISH in 2018, Kevin served as Chief Revenue Officer of Verve, leading the mobile marketing platform’s Direct and Enterprise sales, customer success and advertising operations teams.

Prior to Verve, Kevin served as Chief Revenue Officer at mobile rewards entertainment platform Viggle, where he arrived prior to product launch to build out the sales team, the operational infrastructure and revenue foundation.

During his career, Kevin built, scaled and led successful sales organizations at Viacom, CBS SportsLine, and Turner Broadcasting. During his 9-year tenure at Viacom, Kevin held a variety of roles including Executive Vice President of Digital Advertising in charge of advertising sales, operations, marketing and strategy for all MTV Networks brands including Nickelodeon, MTV and Comedy Central.

Kevin earned a Bachelor’s degree in History from Duke University where he also played varsity lacrosse. He currently resides in Connecticut with his wife and their three kids. In his spare time Kevin can be found coaching, gardening/landscaping and skiing any mountain with snow.

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Beau Avril

Global Director for Brand and Video Product Marketing

Facebook

Facebook - Global Director for Brand and Video Product Marketing

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Beau Avril

Global Director for Brand and Video Product Marketing

Facebook

Facebook - Global Director for Brand and Video Product Marketing

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Beau Avril is the Global Director for Brand and Video Product Marketing at Facebook. Beau brings his 17 years of experience in building and leading teams and organizations across high-growth and fast-paced companies to his current role. As Global Director, Beau brings cross-family brand and video solutions, including Facebook Watch, Instagram TV, news feed, stories and branded content to Facebook’s largest advertisers and agencies. Prior to joining Facebook, Beau worked in various Director-level positions at Google, YouTube and CBS Paramount Television. He currently resides in Los Angeles.

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Steve Bagdasarian

AVP & GM, Media & Monetization

Publishers Clearing House

Publishers Clearing House - AVP & GM, Media & Monetization

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Steve Bagdasarian

AVP & GM, Media & Monetization

Publishers Clearing House

Publishers Clearing House - AVP & GM, Media & Monetization

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Karthic Bala

Chief Data Officer

Condé Nast

Condé Nast - Chief Data Officer

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Karthic Bala

Chief Data Officer

Condé Nast

Condé Nast - Chief Data Officer

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Karthic Bala is the Chief Data Officer at Condé Nast, home to some of the world’s most iconic brands, including Vogue, The New Yorker, GQ, Vanity Fair, Wired, Architectural Digest, and Condé Nast Traveler. Bala is responsible for globalizing the company’s data capabilities, growing ad-supported and consumer revenue, and building new data-driven businesses.

Bala’s expertise lies in driving profitable revenue by utilizing the latest techniques to capture data, collect and aggregate all available data sets, and builds tools to access and visualize insights. He launched Spire in 2016, a first-of-its-kind product that surfaces insights between unrelated categories, giving Condé Nast a deeper understanding of overall consumer behavior and attitudes from inspiration through purchase.

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Janet Balis

Americas Customer and Growth Market Leader and CMO Practice Leader

EY

EY - Americas Customer and Growth Market Leader and CMO Practice Leader

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Janet Balis

Americas Customer and Growth Market Leader and CMO Practice Leader

EY

EY - Americas Customer and Growth Market Leader and CMO Practice Leader

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Источник: https://www.iab.com/events/2021-iab-alm/

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Target Corporation

American retail chain

Map of Target stores in United States, as of December 2020

Target Corporation is an American retail corporation. The eighth-largest retailer in the United States, it is a component of the S&P 500 Index.[4] Target established itself as the discount division of the Dayton's Company of Minneapolis, Minnesota, in 1962; it began expanding the store nationwide in the 1980s (as part of the Dayton-Hudson Corporation), and introduced new store formats under the Target brand in the 1990s. The company has found success as a cheap-chic player in the industry.[5] The parent company was renamed the Target Corporation in 2000, and divested itself of its last department-store chains in 2004. It suffered from a massive and highly publicized security breach of customer credit card data and the failure of its short-lived Target Canada subsidiary in the early 2010s, but experienced revitalized success with its expansion in urban markets within the United States. As of 2019, Target operated 1,844 stores throughout the United States.[3] The company is ranked number 37 on 2020 Fortune 500 list of the largest United States corporations by total revenue.[6] Their retail formats include the discount store Target, the hypermarket SuperTarget, and "small-format" stores previously named CityTarget and TargetExpress before being consolidated under the Target branding.

History[edit]

Main article: History of Target Corporation

Finances[edit]

Year Revenue
in mil. USD$
Net Income
in mil. USD$
Total Assets
in bil. USD$
Employees Stores
2005 46,839 3,918 32,293 292,000 1,308
2006 52,620 2,408 34,995 338,000 1,397
2007 59,490 2,787 37,349 352,000 1,488
2008 63,637 2,849 44,560 366,000 1,591
2009 64,948 2,214 44,106 351,000 1,682
2010 65,357 2,488 44,533 351,000 1,740
2011 67,390 2,920 43,705 355,000 1,750
2012 69,865 2,929 46,630 365,000 1,763
2013 73,301 2,999 48,163 361,000 1,778
2014 71,279 1,971 44,553 366,000 1,917
2015 72,618 1,636 41,172 347,000 1,790
2016 73,785 3,363 40,262 341,000 1,792
2017 69,495 2,737 37,431 323,000 1,802
2018 71,879 2,934 38,999 345,000 1,822
2019 75,356 2,937 41,290 360,000 1,851
2020 78,112 3,281 42,779 368,000 1,904
2021 93,561 4,368 50,471 401,000 1,909

[7]

[edit]

Target Corporation reported Total CO2e emissions (Direct + Indirect) for the twelve months ending 31 December 2020 at 2,192 Kt (-241 /-9.9% y-o-y).[8] There has been a consistent declining trend in reported emissions since 2016.

Store formats[edit]

Target[edit]

The first Targetdiscount store opened in Roseville, Minnesota, a suburb of Minneapolis–Saint Paul, on May 1, 1962.[12] Present-day properties are roughly 135,000 square feet (12,500 m2) and sell general merchandise, including hardlines and softlines.[13] While many Target stores follow a standard big-box architectural style,[14] the company has focused on "customizing each new store to ensure a locally relevant experience [...] that best fit the surrounding neighborhood’s needs" since August 2006.[15] Initially, only SuperTarget locations operated Starbucks Coffee counters, although they were integrated into general-merchandise stores through their expanded partnership beginning in 2003.[16]

Target introduced the "PFresh" store prototype in 2006, which expanded its grocery selection in general-merchandise locations by upwards of 200%. Newly constructed stores that follow the PFresh format are roughly 1,500 square feet (140 m2) larger than properties without groceries, although retain the Target branding because their offerings are considerably more limited than SuperTarget. PFresh sells perishable and frozen foods, baked goods, meat, and dairy. The company remodeled 109 stores accordingly in 2006, and renovated another 350 stores the following year.[17] The company's decision to close their garden centers opened floor space for PFresh expansion and larger seasonal departments beginning in 2010.[18]

On June 15, 2015, CVS Health announced an agreement with Target to acquire all of Target's pharmacies and clinic businesses for around $1.9 billion. The Target pharmacies were rebranded as CVS Health pharmacies, which totaled 1,672 pharmacies in February 2016. The Target clinics were also rebranded as MinuteClinic. The acquisition of the Target pharmacies enabled CVS to expand its market into Seattle, Denver, Portland, and Salt Lake City.[19][20]

SuperTarget[edit]

The exterior of a SuperTarget in Omaha, Nebraska, in 2020. This store was remodeled in October of 2017. (Store #1777)

The first Target Greatland location opened in Apple Valley, Minnesota, in September 1990. They were about 50% larger than traditional Target stores, and pioneered company standards, including an increased number of checkout lanes and price scanners, larger aisles, expanded pharmacy and photography departments, and a food court. Target Greatland locations have since been converted to stores following the PFresh format beginning in 2009.[21]

The first SuperTargethypermarket opened in Omaha, Nebraska, in 1995, and expanded upon the Target Greatland concept with the inclusion of a full grocery department.[12] The company expanded their grocery assortment in 2003 and adopted the modified tagline "Eat Well. Pay Less." (in reference to their tagline "Expect More. Pay Less.") in 2004.[12][22] In the early 2000s, 43 locations (of nearly 100) featured E-Trade trading stations, although they were all closed by June 2003 after E-Trade determined that "we were not able to make it into a profitable distribution channel."[23]

When comparing itself with rival Walmart Supercenter hypermarkets, then-chief executive Gregg Steinhafel opined that Walmart operates like "a grocer that happens to also sell general merchandise," where in contrast, its less aggressive expansion of SuperTarget stores is indicative of their position that the grocery industry as a "high-impact, low-cost" side project.[22] The company operated 239 SuperTarget locations as of September 2015;[24] they each encompass an estimate of 174,000 square feet (16,200 m2).[25]

In August 2015, Target made the announcement of "Big or small, our stores have one thing in common: they're all Target."[26] Since then, newer stores have opened under the Target name. Existing SuperTarget stores retained the name on the buildings although some have become Target through remodels.

Small-format Target[edit]

The exterior of the CityTarget in Boston, Massachusetts, in October 2015, now rebranded as Target (store #2822)

While typical Target locations are about 135,000 square feet (12,500 m2), the majority of "small-format" CityTarget stores are roughly 80,000 square feet (7,400 m2). The first stores were opened in July 2012, in Chicago, Los Angeles, and Seattle;[13] the 160,000 square feet (15,000 m2) location in Boston is the largest CityTarget and opened in July 2015.[27]TargetExpress stores hover around 14,000 to 21,000 square feet (1,300 to 2,000 m2); the first opened in Dinkytown near the University of Minnesota in July 2014.[28] Products in these flexible-format properties are typically sold in smaller packages geared towards customers using public transportation. Locations built in college communities often carry an extended home department of apartment and dormitory furnishings.[29] In August 2015, Target announced that it would rename its nine CityTarget and five TargetExpress stores as Target beginning that October, deciding that "Big or small, our stores have one thing in common: they're all Target."[27] The first small-format stores under the unified naming scheme opened later that month in Chicago, Rosslyn, San Diego, and San Francisco.[30] The company opened a 45,000 sq ft store in the Tribeca neighborhood of New York in October 2016. In that same month, three other similar-sized stores opened in Philadelphia, Cupertino, California, and the area around Pennsylvania State University.[5] Target opened a 22,000 sq ft store in Austin's Dobie Twenty21, adjacent to the UT Austin campus.[31]

Nearly all of its planned openings through 2019 are small formats, which are less than 50,000 sq ft.[5] The goal of these smaller-format stores is to win over the business of millennial customers. The nearly 30 new locations were to be situated in college towns or densely populated areas.[5]

Brands and subsidiaries[edit]

As of 2018, Target has four subsidiaries: Target Brands, Inc., Target Capital Corporation, Target Enterprise, Inc., and Target General Merchandise, Inc.[32]

Financial and Retail Services[edit]

Financial and Retail Services (FRS), formerly Target Financial Services, issues Target's credit cards, known as the Target REDcard (formerly the Target Guest Card), issued through Target National Bank (formerly Retailers National Bank) for consumers and through Target Bank for businesses. FRS also oversees GiftCard balances. Target launched its PIN-x debit card, the Target Check Card, which was later rebranded the Target Debit Card. The Target Debit Card withdraws funds from the customer's existing checking account, and allows for up to $40 "cash back". The debit card allows guests to save 5% off each purchase. In late 2017, Target replaced its REDcard slogan, "Save 5% Today, Tomorrow, & Everyday with Target REDcard", when it rolled out new benefits for REDcard holders by offering exclusive products on Target.com and preorders with "Everyday Savings. Exclusive Extras."[33]

Target Sourcing Services[edit]

This global sourcing organization locates merchandise from around the world for Target and helps import the merchandise to the United States. Such merchandise includes garments, furniture, bedding, and towels. Target Sourcing Services (TSS) has 27 full-service offices, 48 quality-control offices, and seven concessionaires located throughout the world. TSS employs 1,200 people. Its engineers are responsible for evaluating the factories that do business with Target Corporation for quality, labor rights, and transshipment issues.[34] TSS was acquired by Target Corporation in 1998, was founded in 1916 as the Associated Merchandising Corporation, and was previously owned by the clients it served.[citation needed] TSS ceased operations in its department-store group, the division of the former Associated Merchandising Corporation that acted as a buying office for Saks, Inc., Bloomingdale's, Stage Stores Inc., T.J.Maxx, and Marshalls.[35]

Private-label brands[edit]

Grocery department inside a Target in Dublin, California (store #2771)

Target Brands is the company's brand-management division that oversees the company's private-label products. In addition, Bullseye Dog is Target's mascot.

  • Good & Gather, a food and beverage brand, is replacing Archer Farms and Simply Balanced.[36]
  • Archer Farms, up-market grocery products
  • Market Pantry, value grocery products
  • Simply Balanced, organic grocery products
  • Sutton & Dodge, a premium meat line
  • Boots & Barkley, a pet food and supply line
  • Embark, an outdoor gear line of camping and travel equipment
  • Room Essentials, a low-end home-goods line
  • Threshold, a premium furniture line
  • Hyde and Eek, a halloween decoration brand
  • Fieldcrest, bedding and bath line in partnership with brand owner Iconix Brand Group
  • up & up, offers essential commodities, including household, healthcare, beauty, baby, and personal-care products.
  • Xhilaration, a line of intimate and sleepwear.

Other private labels include brands launched in July 2016, during back-to-school sales.

  • Pillowfort, a children's line of bedding
  • Cat and Jack, a children's line of apparel and accessories
  • Cloud Island, a baby's line of bedding and clothing
  • Project 62, a household-goods line placed alongside Room Essentials
  • Goodfellow & Co., a clothing and personal-care line for men, with the name being an homage to their beginnings as Goodfellow Dry Goods
  • A New Day, a clothing line for women
  • JoyLab, a fitness-clothing line for women
  • Hearth and Hand, a home and lifestyle brand, in collaboration with designer Joanna Gaines

Eight Target private-label brands that launched in 2018:[37]

  • Universal Thread, a denim lifestyle brand
  • Opalhouse, eclectic home decor
  • Heyday, a line of electronic accessories
  • Original Use, male clothing brand targeting gen-Z and millennials
  • Wild Fable, women's clothing brand targeting gen-Z
  • Made By Design, a homelines brand, made up of home basics such as towels, cooking utensils, glassware, plates, pots, kitchen gadgets, and more
  • Prologue, a line of sophisticated female clothing
  • Smartly, essential a commodity brand, including household, healthcare, beauty, and personal-care products

In addition, Target recently released three new intimates, loungewear, and sleepwear brands for women on February 25, 2019:[38]

  • Auden, an intimates and lingerie exclusive brand
  • Stars Above, an in-house brand for sleepwear
  • Colsie, an intimates and loungewear brand

On January 9, 2020, Target announced its new activewear brand, All In Motion, an athleisure line with products for men, women, boys, and girls.[39]

On March 9, 2021, Target announced a new brand called Favorite Day, a that sells bakery, snacks, candy, premium ice cream, cake decorating supplies, beverage mixers, mocktails items. It launched on April 5, 2021.[40]

Former brands include:

  • Cherokee, children's and women's clothing: On September 10, 2015, Target stores announced they would cease carrying the brand when its partnership with Cherokee Inc. expired on January 31, 2017. It was replaced by Cat & Jack.
  • Circo, toddler's and kids clothing: The brand was replaced by Cat & Jack upon debut.
  • Merona, a clothing brand purchased by Target in 1991
  • Mossimo Supply Co., a clothing line, in partnership with the brand owner Iconix Brand Group
  • Gilligan & O'Malley product lines of intimates and sleepwear were discontinued after the release of the brands Auden, Stars Above, and Colsie.

Website[edit]

Screenshot

Target.com screenshot.jpg

Type of site

E-commerce
URLwww.target.com
CommercialYes
RegistrationOptional but required for some features
Launched2010; 11 years ago (2010)
August 2011; 10 years ago (2011-08) (rebrand)
Current statusOnline

Target.com owns and oversees the company's e-commerce initiatives, such as the Target.com domain. Founded in early 2000 as target.direct, it was formed by separating the company's existing e-commerce operations from its retailing division and combining it with its Rivertown Trading direct-marketing unit into a stand-alone subsidiary.[41] In 2002, target.direct and Amazon.com's subsidiary Amazon Enterprise Solutions created a partnership in which Amazon.com would provide order fulfillment and guest services for Target.com in exchange for fixed and variable fees. After the company sold Marshall Field's and Mervyn's in 2004, target.direct became Target.com. The domain target.com attracted at least 288 million visitors annually by 2008, according to a Compete.com survey.[42] In August 2009, Target announced that they would build and manage a new Target.com platform, independent of Amazon.com. This new platform was to launch in 2011, in advance of the holiday season. Prior to the announcement, Target and Amazon had extended their partnership until 2011.[43] In January 2010, Target announced their vendor partners for the re-platforming project. These partners include Sapient, IBM, Oracle, Endeca, Autonomy, Sterling Commerce, and Huge, among others.[44] The re-platformed Target.com officially launched on August 23, 2011, effectively ending the partnership with Amazon.com.[45]

Former subsidiaries[edit]

  • Target Portrait Studio was a chain of portrait studios that were located in select Target stores. The chain, which was operated by Lifetouch, opened in 1996 and ceased operations on January 28, 2017.[46]
  • Target Canada was the chain of Target stores in Canada. It was formed in 2013 when Target acquired Zellers and converted them into Target stores. Target Canada was in operation for two years until the closure of all stores in 2015.[47] The retail chain racked up losses of $2.1 billion in its brief lifespan, and the Canadian news media termed Target's foray into Canada as a "spectacular failure",[48] "an unmitigated disaster",[49] and "a gold standard case study in what retailers should not do when they enter a new market".[50]

Supply chain[edit]

Truck arriving at a Target distribution center

As of May 2016[update], Target Corporation operates 41 distribution centers across the United States.[51] With the exception of vendor-supplied items, such as greeting cards and soda, these distribution centers ship items directly to Target stores. Also, unlike Walmart, Target's grocery selection does not come from their own distribution centers, but from the companies with whom Target has partnered.[52]

The retail chain's first distribution center opened in Fridley, Minnesota, in 1969. It included a computerized distribution system and was known as the Northern Distribution Center. During this time, the chain consisted of 17 stores after having expanded into Oklahoma and Texas.[53]

On August 9, 2004, Target announced to their suppliers that they were going to perform a trial on the effects of radio-frequency identification on the efficiency of supply chain management in the Dallas–Fort Worth metroplex. This trial involved one Target distribution center and 10 nearby Target stores. Here, RFID tags were placed on the bar codes of pallets and cartons to track the goods from the suppliers to the distribution center, and from the distribution center to the stores.[54] As of 2009, RFID had been phased out of the Dallas–Fort Worth stores. In 2016, Target planned to roll out the RFID technology at all 1,795 of its store locations across the United States.[55]

Target opened new distribution centers in 2006 (Rialto, California, DeKalb, Illinois) to support the growth of its stores. On January 27, 2009, Target announced the closing of its distribution center in Maumelle, Arkansas, the second-oldest in the company. The reason cited was the need to ensure that Target remains competitive in the long term.[56] In June 2009, Target opened a new distribution center to supply more than 60 stores in three states.[57]

SuperTarget and PFresh stores require fresh produce and refrigerated and frozen items. Food-distribution centers owned by SuperValu have been used by Target for many years. In October 2003, SuperValu's facility in Phoenix, Arizona, was converted to serve Target exclusively.[58] The same change was implemented at the SuperValu center in Fort Worth, Texas.[59] A new distribution center was constructed by Target in Lake City, Florida, to serve the Southeast, but it was operated by SuperValu until 2011, when it transitioned to Target.[58] A fourth center in Cedar Falls, Iowa, opened in 2009 and is unique in that it is located adjacent to a standard Target Distribution Center, each using the same dispatch office.[59] Other warehouses owned by SuperValu are still used in other regions, but Target plans to replace those over the next few years.[58] In Colorado, stores are serviced through FreshPack Produce Inc. of Denver.[52] In the mid-Atlantic region/Philadelphia market, C&S Wholesale Grocers services the fresh produce, meat, dairy, bakery, and frozen-food needs to PFresh stores. Target partnered with Swisslog Holding to use a semiautomated monorail picking system called the CaddyPick system for use in the food-distribution centers.

The company operates four facilities to receive shipments from overseas manufacturers and suppliers. They are located near ports at Rialto, California; Savannah, Georgia; Lacey, Washington; and Suffolk, Virginia. Merchandise received is sent directly to Regional Distribution Centers. Internet sales orders from the Target Direct division, which operates from the Target.com website, are processed by the facility in Woodbury, Minnesota, with some support from Savannah, Georgia, and other vendors. New centers opened in Ontario, California, and Tucson, Arizona, in 2009.[59]

Distribution centers[edit]

  • Reach forklifts at a Target distribution center.

  • Target distribution center with a Swisslog CaddyPick system.

Distribution center Type Location
T-580 Regional Madison, Alabama
T-588 Regional Phoenix, Arizona
T-9478 E-Commerce Fulfillment Tucson, Arizona
T-0553 Regional Fontana, California
T-9479 E-Commerce Fulfillment Ontario, California
T-3806 Regional Rialto, California
T-3807 Import Rialto, California
T-3899 Food Rialto, California
T-0593 Regional Shafter, California
T-0555 Regional Woodland, California
T-0554 Regional Pueblo, Colorado
T-3892 Food Lake City, Florida
T-3808 Regional Midway, Georgia
T-3810 Import Savannah, Georgia
T-0556 Regional Tifton, Georgia
T-3809 Regional DeKalb, Illinois
- Central returns Indianapolis, Indiana
T-0559 Regional Indianapolis, Indiana
T-0590 Regional Cedar Falls, Iowa
T-3895 Food Cedar Falls, Iowa
T-3803 Regional Topeka, Kansas
T-0587 Regional Galesburg, Michigan
T-0551 Regional Fridley, Minnesota
T-9407 E-Commerce Fulfillment Woodbury, Minnesota
T-3844 E-Commerce Fulfillment Perth Amboy, New Jersey
T-3802 Regional Amsterdam, New York
T-0579 Regional Wilton, New York
T-3811 Regional Newton, North Carolina
T-3880 Food West Jefferson, Ohio
T-3804 Regional West Jefferson, Ohio
T-0558 Regional Albany, Oregon
T-0589 Regional Chambersburg, Pennsylvania
- E-Commerce Fulfillment York, Pennsylvania
T-0594 Regional Lugoff, South Carolina
T-3897 Food Denton, Texas
T-3801 Regional Midlothian, Texas
T-3801 Regional Tyler, Texas
T-0560 Regional Stuarts Draft, Virginia
T-3800 Import Suffolk, Virginia
T-0600 Import Lacey, Washington
T-0557 Regional Oconomowoc, Wisconsin

Corporate affairs[edit]

Headquarters[edit]

Target Corporation has its headquarters on Nicollet Mall in Minneapolis[62] near the site of the original Goodfellows store.[63] The complex includes Target Plaza North and Target Plaza South. Ryan Companies developed the complex, and Ellerbe Becket served as the architect. Target had the roughly $260 million complex developed to provide one location of office space for 6,000 employees. The 14-story Target Plaza North has 600,000 square feet (56,000 m2) of office and retail space, while the 32-story Target Plaza South has 1,250,000 square feet (116,000 m2) of space.[64]

Brian Cornell is the CEO of Target Corporation. In January 2016, Cornell began making home visits in an effort to understand better the needs and desires of his customers.[65] In January 2016, Target fired Tina Tyler from her job as chief stores officer. She was replaced with long-time employee Janna Potts.[66]

On August 26, 2020, the headquarters were damaged and looted following a false report that a man was killed by Minneapolis Police on the Nicollet Mall area.[67][68][69]

Diversity[edit]

The company states that "individuality may include a wide spectrum of attributes such as personal style, age, race, gender, ethnicity, sexual orientation, language, physical ability, religion, family, citizenship status, socio-economic circumstances, education, and life experiences."[70]

In February 2012, the company extended the team member discount to same-sex partners of employees. It had received a 100 on the Human Rights Campaign Corporate Equality Index Score, prior to donating funds to Minnesota Forward.[71]

The National Association for the Advancement of Colored People has repeatedly given Target failing grades on its annual Economic Reciprocity Initiative report card, a measure of the company's "commitment to the African-American citizenry". In 2003 and 2005, the NAACP has rated Target an "F" on this report; in 2004, Target was rated a "D-".[72][73][74] In 2006, when Target was asked why it didn't participate in the survey again,[75] a representative explained, "Target views diversity as being inclusive of all people from all different backgrounds, not just one group."[76]

In February 2006, the National Federation of the Blind (NFB) filed a class action discrimination lawsuit in Northern California's Alameda County Superior Court, claiming that Target's commercial website contains "thousands of access barriers that make it difficult, if not impossible, for blind customers to use."[77] Target Corporation settled the lawsuit in October 2008, paying $6 million and agreeing to work with the NFB over the next three years improving the usability of the Target.com site.[78] August 24, 2009, the United States Equal Employment Opportunity Commission (EEOC) filed a discrimination lawsuit against Target Corporation for unlawfully denying reasonable accommodation to an employee with multiple disability-based impairments and substantially reducing his work hours due to the medical conditions.[79] According to the claims in the EEOC press release, Target's actions violated Title I of the Americans With Disabilities Act (ADA) and Title I of the Civil Rights Act of 1991.[80]

In September 2020, Target published a "Workforce Diversity Report" indicating that 50% of Target’s 350K employees are people of color, and over half are women. The report also stated that within the corporate leadership team, people of color account for 24% of the team and 42% are women. On a retail level, 33% of stores are managed by people of color, with more than half of management positions occupied by women. [81]

Philanthropy[edit]

Target is consistently ranked as one of the most philanthropic companies in the US. It ranked No. 22 in Fortune magazine's "World's Most Admired Companies" for 2010, largely in part to the donation efforts of the company as a whole.[82] According to a November 2005 Forbes article, it ranked as the highest cash-giving company in America in percentage of income given (2.1%).[83] Target donates around 5 percent of its pre-tax operating profit; it gives over $3 million a week (up from $2 million in years prior) to the communities in which it operates. It also gives a percentage of charges from its Target Visa to schools designated by the cardholders. To date, Target has given over $150 million to schools across the United States through this program.

Further evidence of Target's philanthropy can be found in the Target House complex in Memphis, Tennessee, a long-term housing solution for families of patients at the city's St. Jude Children's Research Hospital. The corporation led the way with more than $27 million in donations, which made available 96 fully furnished apartments for families needing to stay at St. Jude over 90 days.

Target has a no-solicitation rule at its properties, as it seeks to provide a "distraction-free shopping experience for its guests." Exemptions to this policy were previously made for the Salvation Army red kettles and bell-ringers outside Target stores during the holidays through Christmas. In 2004, however, Target asked the organization to explore alternate methods to partner with Target. Target donates to local Salvation Army chapters through its grant program and annually to the United Way of America (the Salvation Army is a member of the United Way coalition).

In 2005, Target and the Salvation Army[84] created a joint effort called "The Target/Salvation Army Wish List", where online shoppers could donate goods to the organization for hurricane victims by buying them directly from Target.com between November 25, 2005, and January 25, 2006. In 2006, they created another joint effort called "The Target/Salvation Army Angel Giving Tree",[85] which is an online version of the Salvation Army's Angel Tree program;[86] in addition to donating proceeds made from the sales of limited edition Harvey Lewis angel ornaments within Target's stores. During the Thanksgiving holiday of 2006, Target and the Salvation Army partnered with magician David Blaine to send several families on a shopping spree the morning of Black Friday. The challenge held that if Blaine could successfully work his way out of a spinning gyroscope by the morning of Black Friday, then several families would receive $500 shopping certificates. The challenge was completed successfully by Blaine.[87]

During disasters, Target has been a major benefactor for relief efforts. Target provided monetary and product donations during the September 11 attacks; it also donated money for relief efforts for the 2004 tsunami in South Asia and donated $1.5 million (US) to the American Red Cross in the aftermath of Hurricane Katrina in 2005. It also allowed its store properties in the affected area to be used as command centers for relief organizations and donated supplies such as water and bug spray.

Target will often donate its unused, returned or seasonal merchandise (particularly clothing) to Goodwill Industries.

Environmental record[edit]

In 2007, Target Corporation agreed to reduce its sales on all materials containing polyvinyl chloride (PVC).[88] Testers found toxic lead and phthalates and large amounts of PVC in toys, lunch boxes, baby bibs, jewelry, garden hoses, mini blinds, Christmas trees, and electronics.[88] Several studies have shown that chemicals in vinyl chloride can cause serious health problems for children and adults.[88] The University of Illinois Medical Center in Chicago states that people who use products containing PVC can become exposed with harmful toxic phthalates and lead, which eventually can become a big contributor with dioxins.[88] Lois Gibbs, executive director of the Center for Health, Environment, and Justice, stated, "Target is doing the right thing by moving away from PVC and switching to safer alternatives."[88] Other companies reducing the PVC on their shelves include Walmart, Microsoft, Johnson & Johnson, Nike, and Apple.[88] Target is beginning to reduce energy use with energy-efficient storefronts and reducing waste with recycling programs.[89] All Target stores in the United States use plastic carts with metal frames. In mid-2006, Target took it a step further when it began introducing a newer cart design made entirely of plastic. It also uses the same design in its hand-use baskets.[90]

Target released a 13-page report in 2007 that outlined their current and future plans for becoming more earth-friendly according to LEED. Such efforts include installing sand filtration systems for the stores' wastewater. Recycling programs will be aimed at garment hangers, corrugated cardboard, electronics, shopping carts, shrink wrap, construction wastes, carpeting, and ceiling tiles and roofing materials. All stores in Oklahoma will be partnered with Oklahoma Gas & Electric to exclusively use wind power for all Target stores in order to reduce greenhouse gas emissions. Stores nationwide use only LED and fluorescent lights and low-flow restrooms that reduce wastewater by 30%. Some Target stores are installing roof gardens or green roofs, which absorb stormwater and cut down on surface runoff, mitigate temperature fluctuations and provide habitats for birds. There are currently four green-roof Target stores in Chicago.

Target carries over 700 organic and alternative products from brands such as Archer Farms, Burt's Bees, and Method Products. They also sell clothes made from organic cotton, non-toxic cleaners, low-energy lighting and electronics, non-toxic and non-animal tested cosmetics, and furniture made from recycled materials. As of June 2007[update], Target has been offering reusable shopping bags as an alternative to disposable plastic bags. Target gift cards are made from corn-based resins. All of the stores' packaging is done with a modified paperboard/clamshell option and has goals for phasing out plastic wrap completely.[91]

In collaboration with MBH Architects, Target's first "green" building was a 100,000+ square foot Target store built-in 1995 in Fullerton, California. It was a part of the EPA Energy Star Showcase for its use of skylights that cut the original energy consumption by 24% with a 5-year payback.[92] Target and MBH Architects were awarded the "Green Lights Partner/Ally of the Year Award".[93]

Target is the only national retailer employing a Garment Hanger reuse program, which keeps millions of pounds of metal and plastic out of landfills. In 2007, this program prevented 434 million hangers from entering landfills.[citation needed]

On June 15, 2009, the California Attorney General and 20 California District Attorneys filed a lawsuit in Alameda County alleging that Target stores across the state have been illegally dumping hazardous wastes in landfills.[94]

On October 1, 2009, Target Corporation agreed to pay a $600,000 civil penalty for importing and selling a variety of toys with lead paint levels that were higher than is legally allowed. The Consumer Products Safety Commission alleged that "Target knowingly imported and sold the illegal Chinese-made toys between May 2006 and August 2007."[95] A similar problem occurred a few months later in February 2010, when Target pulled Valentine's Day "message bears" from its shelves at the request of the California attorney general's office. The bears, which were manufactured in China, contained more lead than is permissible under federal law for children under 12.[96]

A class action suit was filed in 2014 in the U.S. District Court for the Northern District of Ohio, on behalf of consumers in Ohio that purchased Target-brand wet wipes. The lawsuit filed against Target Corporation alleges the retailer misled consumers by marking the packaging on its up & up® brand wipes as flushable and safe for sewer and septic systems. The lawsuit also alleges that so-called flushable wipes are a public health hazard because they are alleged to clog pumps at municipal waste-treatment facilities.[97]

On Dec. 5, 2018, Alameda County District Attorney O’Malley announced fining Target $7.4 million for putting illegale-waste, medical supplies and private information into the garbage.[98]

Customer privacy[edit]

In December 2013, a data breach of Target's systems affected up to 110 million customers.[99][100] Compromised customer information included names, phone numbers, email and mailing addresses.[101] In March 2015, Target reached a class-action settlement with affected consumers for $10 million (plus class-action attorney fees).[102] In May 2016, Target settled with affected banks and credit unions for $39 million (plus class-action attorney fees), of which $19 million would be disbursed by a MasterCard program.[103]

Labor relations and team member offerings[edit]

In 2015, Target followed Walmart in raising its minimum wage to $9 per hour.[104] Two years later, Target announced that the minimum hourly wage would be increased to $11 by October 2017 and pledged to raise it to $15 (referred to as "living wage" by labor advocates) by 2020.[105][106] By April 2019, the company announced that it was on track to meet this goal, increasing its minimum wage to $13 per hour.[107] In June 2020, Target announced ahead of schedule that the minimum hourly wage would rise to $15 permanently, after previously announcing it to be temporary through July 4, 2020. As a thank you to store and distribution center team members who worked during the COVID-19 pandemic in the United States, Target also announced a one-time $200 bonus to be paid towards the end of July 2020. During the COVID-19 pandemic, Target began providing additional team member resources to help team members meet essential needs, obtain virtual healthcare, and take a paid leave of absence (based on certain medical or physical criteria that may cause exposure to coronavirus).[108][109] In February 2021, Target began offering all of its hourly employees up to four hours of pay when they get both doses of the COVID-19 vaccine as well as covering the cost of a Lyft ride, up to $15 each way, to the vaccination appointment.[110]

Corporate identity[edit]

Logo[edit]

  • Target logo, 1968–present

  • Target logo, used as primary logo from 1968–2004 and secondary logo from 2004–2018

  • Target logo, 2018–present

  • Target Greatland logo, 1990–2006

  • Original SuperTarget logo, 1995–2006

  • Second SuperTarget logo, 2006–2018

  • CityTarget logo, 2012–2015

  • TargetExpress logo, 2014–2015

  • Super Target logo, 2004–2018

Differentiation from competitors[edit]

Since its founding, it has intended to differentiate its stores from its competitors by offering what it believes is more upscale, trend-forward merchandise at lower costs, rather than the traditional concept of focusing on low-priced goods. Douglas J. Dayton, one of the Dayton brothers, explained John Geisse's concept:

"We will offer high-quality merchandise at low margins because we are cutting expenses. We would much rather do this than trumpet dramatic price cuts on cheap merchandise."[53]

As a result, Target stores tend to attract younger customers than Walmart, among other competitors. The median Target shopper is 40, the youngest of all major discount retailers that Target competes directly against. The median household income of Target's customer base is roughly $64,000. Roughly 76% of Target customers are female, and more than 43% have children at home. About 80% have attended college and 57% have completed college.[112]

In October 2008, Target announced plans to fight the perception that their products are more expensive than those of other discount retailers. It added perishables to their inventory, cut back on discretionary items, and spent three-quarters of their marketing budget on advertising that emphasizes value and includes actual prices of items featured in ads. Target also planned to slow its expansion from about 100 stores a year down to 70 stores a year.[113][114][115]

Target stores are designed to be more attractive than large big-box stores by having wider aisles, drop ceilings, a more attractive presentation of merchandise, and generally cleaner fixtures. Special attention is given to the design of the store environment: graphics reinforce its advertising imagery, while shelves are dressed with contemporary signage, backdrops, and liners, often printed on inexpensive material such as paper, corrugated and foam boards. Some stores, particularly those in the vicinity of major airports, have a bullseye painted on the roof that can be seen from above: the stores in East Point, Georgia near Hartsfield-Jackson Atlanta International Airport; Rosemont, Illinois, near O'Hare International Airport; Potomac Yard, Virginia, near Ronald Reagan Washington National Airport; College Point, New York (Queens), east of LaGuardia Airport; and Richfield, Minnesota, adjacent to Minneapolis–St. Paul International Airport are among such locations.[116]

Target stores do not sell firearms. In the early 1990s, they ceased sales of toy guns that looked realistic and limited its toy gun selection to ones that were brightly colored and oddly shaped. In 2014, Target also "respectfully" asked their guests to leave any firearms at home when visiting the store.[117] They do not sell tobacco products and have not sold cigarettes since 1996.[118][119]

Most Target stores do not play music, but may be changing that from 2017 with a rebranding process, adding music to the rebranded stores.[citation needed]

Targét[edit]

Some people jokingly give Target the pseudo-French pronunciation tar-ZHAY, as though it were an upscale boutique.[120][121] Though this practice is often attributed to Oprah Winfrey's usage on her television show, it is first attested in 1962, the year the first Target store opened.[121] Target once sold a line of shoes called "Miss Targé;"[122] this was reinforced by a 1980s television advertisement starring Didi Conn.[citation needed] This pronunciation has also led some people to incorrectly believe that the company is French-owned.[52] In recognition of the nickname's popularity and cachet, Target Corporation licensed its new name and logo to Brand Central LLC in 2006, complete with an accent over the letter "E" for a new line of clothing aimed at more upscale fashion customers. The line, "Targét Couture," was originally sold in Los Angeles-based store Intuition, which deals with high-end brands.[123][124]

Nomenclature[edit]

Target uses a practice that was derived in 1989 from The Walt Disney Company[52] by calling its customers "Guests," its employees "Team Members," and its supervisors "Team Leaders." Also, managers are known as "Executive Team Leaders (ETLs)," "Senior Team Leaders (SRTLs)," or "Guest Service Team Leaders (GSTLs)," and the Store Manager is known as the "Store Team Leader (STL)," Further up the "chain of command" are "District Team Leaders (DTL)," "Group Team Leaders (GTL, sometimes also Group Vice President)," "Regional Team Leaders (RTL, sometimes also Regional Vice President)," and corporate-level executives.

This practice began to be revised in 2018 and became more widespread in 2019 as the Group Team Leader became the Group Operations Director. District Team Leader became the District Senior Director. The Store Team Leader became Store Director. Executive Team Leaders were shortened to Executive Team Lead. Other Team Leaders retained their title though some of the department names changed such as Guest Service Team Leader was renamed Service & Engagement Team Leader. Front of store team members was renamed Guest Advocates. Specialty areas in Style, Beauty and Tech are considered Consultants. Other areas such as General Merchandise, Presentation, Inbound, Fulfillment, Food Service and Reverse Logistics are considered Experts, and Assets Protection and Security Officers are Specialists.

Product lines and partnerships[edit]

Target has many exclusive deals with various designers and name brands, including Finnish design company Marimekko; architect Michael Graves; athletic wear company Converse; Portland-based undergarment designer Pair of Thieves; Italian fashion label Fiorucci; fashion designers Lilly Pulitzer, Liz Lange, Mossimo Giannulli, and Isaac Mizrahi, among others.[125] To further increase its fashion profile, Target also created its fashion-forward Go International line, which hires famous designers to design collections available only for a few months.[126]

After hiring architect Michael Graves to design the scaffolding used to renovate the Washington Monument and contributing US$6 million to the restoration plan, Target introduced its first designer line of products in 1999, the Michael Graves Collection of housewares and home decor products.[126]Walmart and Kmart have followed Target's lead by signing exclusive designers to their stores as well.[127] Target also partners with well-established national brands to create exclusive collections for its stores.[126]

Target also signed an exclusive deal with Food Network to sell VHS tapes of TV shows featuring popular chefs such as Alton Brown, Paula Deen, and Rachael Ray.[when?][citation needed]

In 2005, Target introduced a major revision of prescription bottles, which it calls the ClearRx system. The redesigned bottles are color-coded, flattened-out and turned upside down, providing more room for the label. This system was based on the patent[128] by student Deborah Adler and was named one of TIME's "Most Amazing Inventions of 2005."[129] After Target sold their in-store pharmacy and clinic operations to CVS Health in December 2015, CVS discontinued the use of ClearRx.[130]

Sometimes manufacturers will create red-colored items exclusively for Target. In 2002, Nintendo produced a red special edition variant of the Game Boy Advance, which featured the Target logo above the screen.[131]

In 2005, IFC began a partnership with Target to promote a selection of independent films, both in Target stores and on IFC Monday nights at 9:00 pm Eastern. Originally titled IFC Cinema Red, the promotion was rebranded on-air as The Spotlight in 2007. The in-store headers refer to the selected titles as IFC Indies – Independent films chosen for Target by the Independent Film Channel.[132]

In 2016, Target began to enforce gender neutrality in its marketing of toys, and stopped explicitly listed specific toys as being for "boys" or "girls."[133] This change came after the store stopped color coding toy aisles with pink and blue for "girls" or "boys," respectively.[134] This practice was expanded with the February 2016 launch of new children's decor line, Pillowfort, which replaced its Circo brand and features more gender-neutral designs and color schemes.[135]

In February 2021, Target announced it would begin opening "mini Apple shops" in some of its stores.[136]

Gift cards[edit]

The Target GiftCard is the retailing division's stored-value card or gift card. Target sells more gift cards than any other retailer in the United States and is one of the top sellers, by dollars and units, in the world.[137] The unique designs of their cards contribute to their higher sales, as well as Target's policy of no expiration dates or service fees.[138] Past and current designs include lenticular, "scratch and sniff" (such as peppermint during the Christmas season), glow in the dark, LED light-up, a gift card on the side of a bubble blower, a gift card that can function as a CD-ROM, and even a gift card that allows the sender to record a voice message. A current environmentally friendly gift card is made from bioplastic manufactured from corn.[139] Target rolled out a new MP3 player gift card for the 2006 holiday season. It holds 12 songs and must be purchased with an initial value of at least $50.

Beginning in January 2010, Target Stores rolled out Mobile GiftCards, through which one can produce a GiftCard barcode on any web-capable cell phone. This data matrix barcode can be scanned at a Target POS like any physical card barcode, and balances can be stored, retrieved, and gifted with the convenience of a cell phone.[140]

Some of these unique design ideas are patented, and these patents are assigned to the Target Brands subsidiary. For example, some such Target GiftCard designs feature a wooden front side. On May 24, 2005, the United States Patent and Trademark Office granted U.S. patent D505,450 for the "ornamental design for credit or stored value card with wood layer" to inventors Amy L. Lauer and John D. Mayhew.[141] U.S. patent 7004398, for the "stored-value card assembly including a stored-value card, an edible product, and a wrapper", was granted to Michael R. Francis and Barry C. Brooks on February 28, 2006.[142] Both patents have been assigned by their inventors to Target Brands, Inc.

Target GiftCards are also collector's items. Some of the first gift cards issued are valued at over $300 (even though the card doesn't have any money on it). Every year, Target introduces new Holiday GiftCards. In 2007, Target's Holiday GiftCards featured a wind-up flashlight, a musical gift card, a gift card that lights up, and a scented gift card.

Target forensic services[edit]

In 2006, The Washington Post revealed that Target was operating two criminal forensics laboratories, one at its headquarters and the other in Las Vegas.[143] Originally, the lab was created with the role of investigating internal instances of theft, fraud, and other criminal actions that have occurred on its own properties. Eventually, the company began offering pro bono services to law enforcement agencies across the country. Target's Forensic Services has assisted agencies at all levels of government, including such federal agencies as the Bureau of Alcohol, Tobacco, Firearms and Explosives, the Federal Bureau of Investigation, and the United States Secret Service.[144][145]

Criticism and controversy[edit]

Animal welfare concerns[edit]

In 2011, Mercy for Animals, a nonprofit organization dedicated to preventing cruelty to farmed animals and promoting compassionate food choices and policies, uncovered alleged animal abuse at a Target egg supplier, Sparboe Farms.[146]

The investigation received international media attention; it aired first on ABC's Good Morning America,[147]World News Tonight with Diane Sawyer,[148] and 20/20.[149] As a result of the investigation and the public outcry that followed, Target immediately discontinued its relationship with the company.[150][151][152] In January 2016, Target Corp. announced that it will discontinue the use of eggs from caged hens, and become entirely cage-free by 2025.[153]

LGBTQ[edit]

Pop star Lady Gaga was expected to give the store an exclusive expanded edition of her then upcoming album Born This Way, but she ended the deal after discovering that then CEO Gregg Steinhafel donated to a political action group that supported an anti-gay candidate.[154] Target apologized[155] and began its outward support of the LGBTQ community. In 2012 it began by stocking gay pride merchandise and donating half of the profits to GLSEN.[156] In 2014 it began featuring LGBTQ individuals and couples in national advertising.[157] In 2015, Target debuted their #takepride campaign, and partnered with GLSEN to produce a mini-documentary celebrating their 25th anniversary.[158][159] Target sponsors many LGBTQ non-profits including Human Rights Campaign, GLSEN, GLAAD, Family Equality Council, NGLCC and the Williams Institute. For the last three years, Target has been the presenting sponsor of GLAAD's Spirit Day. In 2017, Target was the founding partner of New York City's Pride Youth. Target has been ranked by LGBTQ Consumers as a favorite brand in 2016 & 2017 by Community Marketing Inc's 10th & 11th Annual LGBT Community Survey. Target has a score of 100 on the Human Rights Campaign Corporate Equality Index[160] for their corporate policies and practices pertinent to lesbian, gay, bisexual, transgender and queer employees. In 2019, Target donated $100,000 to GLSEN.[161]

Pornographic audio over loudspeaker incident[edit]

On October 14, 2015, audio from a pornographic film was unexpectedly broadcast over the public address system of a Target location in Campbell, California. The incident was recorded by a shopper, Gina Young, and uploaded to YouTube, where it quickly went viral; Young stated that some patrons immediately left the store, while others offered to cover her children's ears and confronted employees scrambling to silence the broadcast. A Target in San Luis Obispo was involved in a similar incident four months earlier. A Target spokeswoman stated that the company was "actively reviewing the situation with the team to better understand what happened and to help ensure this doesn't happen again." The July incident had resulted in the store being evacuated.[162][163][164]

"Bathroom policy" and boycott[edit]

Restroom at a Target store.

In April 2016, Target announced on its website that it would allow transgender customers and employees access to use restrooms and changing areas that correspond with the gender with which they identify, except where local laws require otherwise. The announcement read: "We believe that everyone—every team member, every guest, and every community—deserves to be protected from discrimination, and treated equally. Consistent with this belief, Target supports the federal Equality Act, which provides protections to LGBT individuals, and opposes action that enables discrimination. In our stores, we demonstrate our commitment to an inclusive experience in many ways. Most relevant for the conversations currently underway, we welcome transgender team members and guests to use the restroom or fitting room facility that corresponds with their gender identity."[165]The New York Times called this "the most prominent position taken by a national retailer".[166] In response, the American Family Association (AFA) launched a nationwide boycott; by April 28 about one million people had signed the AFA's petition.[167][168] Around the time of publicity about the policy, polls reported a drop from 42% to 38% of consumers noting they would shop at Target.[169] In mid-May, CEO Cornell said the boycott impacted "just a handful of stores across the country".[170] Some observers, such as Fortune's Phil Wahba, believed that Target's bathroom policy may have caused part of Target's drop in shopper traffic during the second quarter of 2016. On August 17, Target announced it would add a third, private, single-stall locking bathroom at many of its stores.[171] In 2017, Cornell claimed not to know about, or have approved, the policy before it was published. The policy cost the business US$20 million and caused sales to fall nearly 6% in the three quarters following.[172][171]

Absence of AEDs in stores[edit]

In 2014, the California Supreme Court ruled that Target stores do not have a positive duty to keep automated external defibrillators (AEDs) in stores for purposes of first aid. This decision came after a 49-year-old woman died following a heart attack in a Target store, and two family members filed a wrongful-death lawsuit.[173][174]

Refusal to stock albums after digital release[edit]

Target initially refused to sell Frank Ocean's Channel Orange and Beyoncé's self-titled album, due to those records becoming available to digital retailers, like iTunes, before physical copies were made. Target representatives argued that doing so impacted how well those records would sell at Target stores, and stocking them could cause the corporation to lose money.[175][176]

[edit]

Events[edit]

Sports[edit]

Minnesota United FC[edit]

Minnesota United FCplayer with Target's logo on the jersey and on the stadium's advertisement boards

In January 2017, Minnesota United FC, a Major League Soccer expansion team debuting for the 2017 season, announced that Target would be the team's front-of-jersey match-kit sponsor, as well as sponsoring MLS overall. This brings one of the largest sponsors in the league, especially for an expansion team making its debut appearance. The team also has an advantage of having a large, well-known hometown brand versus an entity outside the region, in addition to the financial benefits of such a large sponsor.[180]

Major League Soccer and US Youth Soccer[edit]

In 2017, Target announced a series of national, local, and charitable initiatives that mark the retailer's largest-ever push into team sports. Target became an official partner of Major League Soccer in a multiyear deal that includes airtime during MLS broadcasts on Univision, FOX Sports, and ESPN, opportunities for in-stadium experiences, player appearances, and ownership of certain major MLS platforms.[181] Target also announced a $14 million commitment to local youth soccer through two new national initiatives—an $8 million local soccer grant program, and a $6 million partnership with the U.S. Soccer Foundation to build 100 new soccer play spaces by 2020.[182] Target is the official sponsor of 2017[183]& 2018[184] MLS All Star Games.

Extreme Sports[edit]

Target sponsors professional freestyle motocross rider Nate Adams, pro snowboarder/skateboarder Shaun White, pro skateboarder Paul Rodriguez, pro BMX rider Mat Hoffman, and pro surfer Kolohe Andino.[185][186][187]

Motocross[edit]

Target sponsors Motocross and Supercross champion Ryan Dungey.

Chip Ganassi Racing[edit]

Target car driven by Chip Ganassi Racing driver Kyle Larson in the Monster Energy NASCAR Cup Series in 2017

Target was a long-time sponsor of the IndyCar and NASCAR racing teams of Chip Ganassi Racing.[188] Target's relationship with Ganassi in IndyCar go back to 1990 when it began sponsoring Eddie Cheever. Some of their most famous drivers in the 1990s include Michael Andretti, Bryan Herta, and Arie Luyendyk. In the late 1990s, Target Chip Ganassi Racing had a four-year run of winning championships in CART, winning 1996 with Jimmy Vasser, 1997 and 1998 with Alex Zanardi, and 1999 with Juan Pablo Montoya.[189] Ganassi won their first Indianapolis 500 in 2000. The team moved full-time into the rival Indy Racing League in 2003,[190] and won in its first year of full-time competition, with Scott Dixon, who won the championship again in 2008. The 2009 season marked the 20th anniversary of the Target race program. Franchitti won his second career IndyCar championship, and with Scott Dixon finishing second, gave Target a one-two sweep in the IndyCar series. Dixon and Franchitti won 10 of 17 races (five each) and tied the team record from 1998 when Alex Zanardi and Jimmy Vasser combined to win 10 in the 19-race 1998 CART season. In 2010, Franchitti won the Indianapolis 500. He also won the series championship for the Target team, by five points over second-place finisher Will Power.[191]

Target started sponsoring stock cars in 2001 with Sterling Marlin when Chip Ganassi bought into the Felix Sabates stock-car team.[citation needed] In the 2002 NASCAR Winston Cup Series season, the number-41 Chip Ganassi Target car was driven by Jimmy Spencer, and from 2003 to 2005, Casey Mears drove the car. In 2006, Reed Sorenson took over the 41 car when Mears moved to a different car on the same team. Sorenson drove the car through the 2008 season, and Target has also had some major sponsorship time on the Ganassi Racing number-40 car with Dario Franchitti and Jeremy Mayfield, who subbed for the injured Franchitti. The 40 team has since been shut down. For 2009, the Target sponsorship moved to the number 42 driven by [Juan Pablo Montoya with the newly formed Earnhardt Ganassi Racing.[192] Target also sponsored Earnhardt Ganassi Racing's number-8 car driven by Aric Almirola, which it co-sponsors in some races with other sponsors such as Guitar Hero and TomTom until the team was disbanded in May 2009. Kyle Larson took over the number-42 car in 2014 and Target sponsored the number 51 of Phoenix Racing for Larson's Sprint Cup Series debut.[193]

The Target Chip Ganassi[194] car driven by Dario Franchitti won the 94th running of the Indianapolis 500 on Sunday, May 30, 2010.[195]

Target ended its association with IndyCar racing at the end of the 2016 season.[196] In July 2017, Target announced that it would end its sponsorship of Ganassi's NASCAR team at the end of the year.[188]

Naming rights[edit]

Target owns the naming rights to the Minnesota Timberwolves' home, Target Center since it first opened in 1990.[197] Target also owns the naming rights to the Minnesota Twins' home ballpark, Target Field.[198]

Radio[edit]

Target was the founding sponsor of the Weekend America radio program.

In popular culture[edit]

  • One of the earliest references to Target in popular culture is the film Career Opportunities (1991), written by John Hughes, in which an employee and a customer fall in love after hours inside a Target store.[199]
  • American television program Saturday Night Live featured a recurring sketch in the 2000s starring the Target Lady, an overly enthusiastic Target cashier, played by cast member Kristen Wiig.
  • Target is the namesake of an episode of the third season of American TV comedy Superstore. In the episode, an employee at the fictional big-box retailer "Cloud 9" leaves for a job at Target, and is accused of poaching employees.[200]

See also[edit]

References[edit]

  1. ^"locations

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    LG Optimus F7 review: Excellent Android 4.1 handset for under $100

    U.S. Cellular customers can already get the device for $99.99 with a two-year agreement, and Boost Mobile recently announced that the F7 will be coming to the carrier on June 27 for $299.99 off contract.

    All in all, despite some of its drawbacks (like its sluggish 3G speeds), I'd still recommend it for current U.S. Cellular customers looking to renew their contracts while on a $100 phone budget. If you're switching to the carrier, however, then I'd go for the Samsung Galaxy S4 instead. Why? As unfair as it is to existing U.S. Cellular clients, the carrier knocks $100 off the GS4 for new customers, making it the same price as the F7, and the more savory buy.

    Editors' note, August 7, 2013: This review was originally written for the U.S. Cellular version and has been updated to reflect the release of the Optimus F7 on Boost Mobile.

    Design
    With its common black rectangular construction and wide oval home button, the F7 looks like your typical midlevel Optimus device. It's a sturdy, well-constructed handset that measures 5.16-inches tall, 2.71-inches wide, and 0.38 inches thick. At 4.7 ounces, I noticed it was a bit on the heavy side, but not enough that it's overwhelming or uncomfortable in the hand.

    One design note that I like is the back plate. Though I'm not a fan of glossy plastic (it traps fingerprints like a magnet and this is no exception), it makes the phone look a bit more premium, and the brushed faux-metal look is a nice touch.

    On the left are a volume rocker and a shortcut key to launch LG's memo-taking app, QuickMemo. Up top is a 3.5mm headphone jack, on the right is a sleep/power button, and at the very bottom is a Micro-USB port for charging.

    On the back center you'll see the camera lens and the flash. Below those are two narrow slits for the speaker. Though it has no dedicated insert, you can slide your finger in the Micro-USB opening to take the battery door off. There, you can access the battery, microSD and SIM card slots.

    The Optimus F7 has an excellent, 4.7-inch True HD IPS display. The screen's 1,280x720-pixel resolution isn't as sharp as those high-tier 1080p screens from flagship devices, but it's still crisp, bright, and responsive to the touch. HD videos on YouTube look great; the screen has a wide viewing angle.

    Above the display is a front-facing camera; below are two hot keys (for back and menu) that light up white when in use. Between those keys is the aforementioned home button, which has its own LED light that glows red during charging.

    Software features
    The device runs on Android 4.1.2 Jelly Bean. As such, it comes with Google goodies like Chrome, Gmail, Search, Plus, Local, Play Books, Magazines, Movies and TV, Music, and store, Messenger, Maps with Navigation, Talk, Voice Search, and YouTube.

    Other preloaded content includes a few Amazon apps (Shop, Kindle, Amazon MP3, Amazon Appstore, IMDb, Zappos, and the audiobook app Audible); a portal to download more HD games; two video editing apps; the carrier's native navigator app; a golfing game; Facebook; and Twitter. The handset also holds a translation app; a dictionary; an app to identify the city and state to which a phone number belongs to; a weather app; mobile office suite Polaris Viewer 4; SmartShare, a content distribution app; ToneRoom Deluxe; DailyPerks, which keeps track of local deals and offers; an emergency alert app called Safety Care; U.S. Cellular's TV streaming app; Wi-Fi Now; and Slacker Radio.

    Basic features present are texting, a native e-mail client, a Web browser, a video player, Bluetooth 4.0 support, a calendar, a clock with alarm settings, a notebook, a ti-do list, a calculator, voice command, and a voice recorder.

    The phone's Optimus 3.0 user interface, which isn't as stylishly simplistic as the vanilla Android, includes icons that you can customize under four themes (Optimus, Biz, Cozywall, and Marshmallow). You'll get a note-taking feature, QuickMemo, which lets you jot down notes and doodles either directly onto whatever your screen is displaying at the moment, or on a virtual memo pad. There's also QSlide, LG's multitasking window that let's you view and resize apps, like the browser and video player, while using other apps or viewing the home screen. Lastly, there's VuTalk. VuTalk lets you create annotations on documents and photos on your device while sharing it with another VuTalk-enabled device through either a network or Wi-Fi connection. The handsets display each other's annotations in real time and are differentiated by separate ink colors.

    Camera and video
    The 8-megapixel camera comes with loads of options, such as seven photo sizes (from 1,536x864 to 3,264x2,448 pixels); a 15x digital zoom; a flash; geotagging; a timer; four color effects; five white balances; five ISO options (from 100 to 400); six scene modes; two focuses; a brightness meter; a voice-activated shutter; and a Time Catch option that enables the camera to take shots even before you press the shutter; and four shooting modes, including HDR and panorama.

    The front-facing 1.3-megapixel camera includes three photo sizes (from 640x480 to 1,280x960 pixels); two scene modes; and the same white-balance and color effects. You'll also get geotagging, a timer, the option to save a picture's mirror image, a brightness meter, voice shutter, and beauty shot.

    Video-recording options with the rear camera include six video sizes (from 176x144 to full HD 1,920x1,080 pixels); a brightness meter; the same white-balance and color effects; audio muting; and geotagging. The front-facing camera has all of the same video options except it only has five video sizes (topping out at 720p). Both cameras can record with fun "live effects." One is "silly faces," which will alter your face in a variety of ways like squeezing it together, shrinking your mouth, or making your eyes huge. The gimmicks are fun at first, but after a while the distortions just started to look creepy. The other is a background module, where you can change your background to outer space, a sunset, a disco, or your own custom image.

    The camera itself operated swiftly. It took no time for it to ready itself for another photo, and I was able to snap a number of shots in quick succession. Touch focus adjusted quickly as well and photo quality was impressive. Colors were accurate and true to life, and objects were sharp and in focus with well-defined edges. Even in dim, indoor lighting, you can still see images clearly, though you'll get a noticeable amount of digital noise with your image as expected.

    Video quality was also on par -- audio picked up well (both near and far) and despite my hand's shakiness, moving and still objects remained in focus. Colors were bright and true to form, my recording of street traffic had cars driving by that remained sharp, and I especially like how you can live zoom while watching a recording.

    Performance
    I tested the LG Optimus 7 on U.S. Cellular's roaming network in our San Francisco office, and call quality was respectable. None of my calls dropped, I didn't hear any extraneous buzzing noises in times of complete silence, and audio didn't clip in and out. The in-ear volume range was also adequate. My friends sounded clear and were easy to understand, but I could pick up on a bit of static every now and then. Likewise, I was told that I could be heard fine as well, and people on the other line didn't catch any buzzing noise with my words either. The speaker, however, could be improved. Phone conversations were a bit unpleasant, with voices coming off tinny and harsh. In the same vein, lush music would flatten out and sound hollow and sharp coming out of the device's thin speakers.

    The Boost Mobile version also showed similar call quality. With the audio speaker, voices came off just as sharp and flat (though understandable) as the U.S. Cellular version. In-ear audio volume was also satisfactory, and none of my calls dropped. I didn't hear any outside static, and voices came out clear. However, it did sound a bit muffled at times, but it wasn't too distracting.

    LG Optimus F7 (U.S. Cellular) call quality sample

    Listen now:

    LG Optimus F7 (Boost Mobile) call quality sample

    Listen now:

    Because the carrier's 4G LTE network is unavailable in our area, I experienced the U.S. Cellular's 3G network. Even when compared with other 3G networks, speeds were glacial. In general, sites took several seconds (even more than a minute at times) to fully appear. The phone loaded CNET's mobile site in 21 seconds and our desktop site in a minute and 57 seconds. The New York Times' mobile site took about 22 seconds and its full site in a minute 17 seconds. ESPN's mobile site took 24 seconds, and its full site loaded in 41 seconds. Ookla's Speedtest app showed me an average of 0.21Mbps down and 0.47Mbps up. I was especially disappointed, however, with how long the F7 took to download the 32.41MB game of Temple Run 2. You're going to have to be a patient soul with this one, since it took a whopping 31 minutes and 42 seconds to download the game.

    Though our Boost unit indicated that it was connected to Sprint's 4G network, speeds were inconsistent and unstable. I had to switch to 3G in order to get reliable data speeds. Save for the New York Times desktop site, speeds were much faster on this model than on U.S. Cellular's. The phone loaded CNET's mobile and desktop site in 16 seconds and 47 seconds, respectively. The New York Times' mobile site took about 11 seconds and, oddly, the full site took 45 seconds. ESPN's mobile site loaded in 10 seconds, and its full site finished in 25 seconds. Ookla's Speedtest app showed me an average of 0.31Mbps down and 0.67Mbps up. The handset downloaded Temple Run 2 in an average of 12 minutes.

    Performance: LG Optimus F7 (U.S. Cellular/Boost)
    Average 3G download speed0.21Mpbs/0.31Mpbs
    Average 3G upload speed0.47Mbps/0.67Mpbs
    App download (Temple Run 2)32.41MB in 31 minutes and 42 seconds/12 minutes
    CNET mobile site load21 seconds/16 seconds
    CNET desktop site load1 minute and 57 seconds/47 seconds
    Boot time32.71 seconds/--
    Camera boot time2.51 seconds/--

    The device is powered by a 1.5GHz dual-core processor. Although it's not as lightning-quick as quad-core CPUs of high-end handsets, it's still swift. All your simple daily tasks will be carried out without any trouble, like switching from portrait to landscape mode, launching the camera (which on average took 2.51 seconds), and returning to your home screen page. During my time playing the graphics-intensive game Riptide GP, the app didn't unexpectedly quit or stutter, and I saw smooth frame rates throughout gameplay. On average, it takes 32.71 seconds to turn off and restart the camera.

    During our battery drain test for video playback, the 2,540mAh battery lasted an impressive 8.83 hours. It has a reported talk-time of 13 hours and a standby time of 12.5 days. Anecdotally, it had a solid battery life. It can easily last a full workday, under mild usage and full screen brightness, without a charge. And a 10- to 15-minute conversation drained the battery just 1 percent. According to the FCC, the handset has a digital SAR rating of 0.78W/kg. For the Boost model, it's 0.74W/kg.

    Conclusion
    As great as the Optimus F7 is, if you're looking to switch to U.S. Cellular, the carrier currently has a promotion on the Samsung Galaxy S4 that is frankly too tempting to pass up. The new customer discount (or "activation bonus") places the GS4 at the same $100 sweet spot as the F7, making it the best deal (and the best Android phone) to grab.

    However, for existing U.S. Cellular customers that are on the budget, do consider the Optimus F7. If you get the carrier's 4G LTE coverage, this an excellent device for its price range. Not only does it perform reliably, it's also newer, bigger, and packs a better camera than the LG Splendor. (The Motorola Electrify M is also the same price, but we haven't had a chance to review it).

    True, it's not as delicious as the GS4, which will cost twice as much for you, but you'll get a dependable phone and some extra dough in your wallet.

    Источник: https://www.cnet.com/reviews/lg-optimus-f7-review/
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Target Corporation". Target Corporate.
  • ^"Target Corporation". Macrotrends.
  • ^ ab"US SEC: Form 10-K Target Corporation". U.S. Securities and Exchange Commission. Retrieved November 13, 2019.
  • ^"STORES Top Retailers 2017 - STORES: NRF's Magazine". STORES: NRF's Magazine. Retrieved 2018-12-01.
  • ^ abcdTuttle, Brad. "Why Target Is Focusing on Millennials and Cities Instead of Suburban Moms". MONEY. Archived from the original on October 5, 2016. Retrieved October 12, 2016.
  • ^"Fortune 500 Companies 2018: Who Made the List". Fortune. Retrieved 2018-11-10.
  • ^"Target Financial Statements 2005-2019 - TGT". www.macrotrends.net.
  • ^ ab"Target Corporation's Sustainability Report for 2020Q4". Archived from the original(PDF) on October 10, 2021.
  • ^"Target Corporation's Sustainability Report for 2019Q4". Archived from the original(PDF) on October 5, 2020.
  • ^"Target Corporation's Sustainability Report for 2019Q4". Archived from the original(PDF) on October 5, 2020.
  • ^"Target Corporation's Sustainability Report for 2020Q4". Archived from the original(PDF) on October 10, 2021.
  • ^ abc"Target Through the Years". Target Corporation. Retrieved March 10, 2016.
  • ^ ab"Target Launches Smaller CityTarget Stores To Appeal To Urban Shoppers". The Huffington Post. AOL. July 18, 2012. Retrieved October 6, 2015.
  • ^"Target's 2016 store plan: urban, urban and more urban". Minneapolis/St. Paul Business Journal. American City Business Journals. December 23, 2015. Retrieved March 10, 2016.
  • ^"New Store, Big City: Target to Open in Queens, N.Y., in 2016". Target Corporation. August 26, 2015. Retrieved March 10, 2016.
  • ^"Target, Starbucks agree to add coffee shops to new Target stores". Louisville Business First. American City Business Journals. October 11, 2002. Retrieved March 10, 2016.
  • ^"Target to add the 'PFresh' (now referred to as 'Market') grocery concept at 350 stores". Minneapolis/St. Paul Business Journal. American City Business Journals. November 18, 2006. Retrieved March 10, 2016.
  • ^Morran, Chris (August 13, 2010). "Target Closing All Remaining Garden Centers". Consumerist. Retrieved March 10, 2016.
  • ^"CVS Health and Target Announce Completed Acquisition of Target's Pharmacy and Clinic Businesses". December 16, 2015.
  • ^Taylor, Kate (February 3, 2016). "Target opening CVS pharmacies in stores is scary news for consumers". Business Insider.
  • ^Moore, Paula (January 7, 2011). "Target to roll out 'PFresh' concept store at Belmar center in Lakewood". Denver Business Journal. American City Business Journals. Retrieved March 10, 2016.
  • ^ abZimmerman, Ann (May 12, 2009). "Target Believes a Rebound Recipe Is in Grocery Aisle". Wall Street Journal. News Corp. Retrieved March 10, 2006.
  • ^"E-Trade closes trading stations". San Francisco Business Times. American City Business Journals. June 6, 2003. Retrieved March 10, 2016.
  • ^"Target Corporation Company Statistics". Statistic Brain Research Institute. September 3, 2015. Retrieved March 10, 2016.
  • ^Harris, Elizabeth (January 16, 2014). "Target Tests Small Store for Urban Shoppers as Young People Pick Cities Over Suburbs". The New York Times. Retrieved March 10, 2016.
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    LG Optimus F7 review: Excellent Android 4.1 handset for under $100

    U.S. Cellular customers can already get the device for $99.99 with a two-year agreement, and Boost Mobile recently announced that the F7 will be coming to the carrier on June 27 for $299.99 off contract.

    All in all, despite some of its drawbacks (like its sluggish 3G speeds), I'd still recommend it for current U.S. Cellular customers looking to renew their contracts while on a $100 phone budget. If you're switching to the carrier, however, then I'd go for the Samsung Galaxy S4 instead. Why? As unfair as it is to existing U.S. Cellular clients, the carrier knocks $100 off the GS4 for new customers, making it the same price as the F7, and the more savory buy.

    Editors' note, August 7, 2013: This review was originally written for the U.S. Cellular version and has been updated to reflect the release of the Optimus F7 on Boost Mobile.

    Design
    With its common black rectangular construction and wide oval home button, the F7 looks like your typical midlevel Optimus device. It's a sturdy, well-constructed handset that measures 5.16-inches tall, 2.71-inches wide, and 0.38 inches thick. At 4.7 ounces, I noticed it was a bit on the heavy side, but not enough that it's overwhelming or uncomfortable in the hand.

    One design note that I like is the back plate. Though I'm not a fan of glossy plastic (it traps fingerprints like a magnet and this is no exception), it makes the phone look a bit more premium, and the brushed faux-metal look is a nice touch.

    On the left are a volume rocker and a shortcut key to launch LG's memo-taking app, QuickMemo. Up top is a 3.5mm headphone jack, on the right is a sleep/power button, and at the very bottom is a Micro-USB port for charging.

    On the back center you'll see the camera lens and the flash. Below those are two narrow slits for the speaker. Though it has no dedicated insert, you can slide your finger in the Micro-USB opening to take the battery door off. There, you can access the battery, microSD and SIM card slots.

    The Optimus F7 has an excellent, 4.7-inch True HD IPS display. The screen's 1,280x720-pixel resolution isn't as sharp as those high-tier 1080p screens from flagship devices, but it's still crisp, bright, and responsive to the touch. HD videos on YouTube look great; the screen has a wide viewing angle.

    Above the display is a front-facing camera; below are two hot keys (for back and menu) that light up white when in use. Between those keys is the aforementioned home button, which has its own LED light that glows red during charging.

    Software features
    The device runs on Android 4.1.2 Jelly Bean. As such, it comes with Google goodies like Chrome, Gmail, Search, Plus, Local, Play Books, Magazines, Movies and TV, Music, and store, Messenger, Maps with Navigation, Talk, Voice Search, and YouTube.

    Other preloaded content includes a few Amazon apps (Shop, Kindle, Amazon MP3, Amazon Appstore, IMDb, Zappos, and the audiobook app Audible); a portal to download more HD games; two video editing apps; the carrier's native navigator app; a golfing game; Facebook; and Twitter. The handset also holds a translation app; a dictionary; an app to identify the city and state to which a phone number belongs to; a weather app; mobile office suite Polaris Viewer 4; SmartShare, a content distribution app; ToneRoom Deluxe; DailyPerks, which keeps track of local deals and offers; an emergency alert app called Safety Care; U.S. Cellular's TV streaming app; Wi-Fi Now; and Slacker Radio.

    Basic features present are texting, a native e-mail client, a Web browser, a video player, Bluetooth 4.0 support, a calendar, a clock with alarm settings, a notebook, a ti-do list, a calculator, voice command, and a voice recorder.

    The phone's Optimus 3.0 user interface, which isn't as stylishly simplistic as the vanilla Android, includes icons that you can customize under four themes (Optimus, Biz, Cozywall, and Marshmallow). You'll get a note-taking feature, QuickMemo, which lets you jot down notes and doodles either directly onto whatever your screen is displaying at the moment, or on a virtual memo pad. There's also QSlide, LG's multitasking window that let's you view and resize apps, like the browser and video player, while using other apps or viewing the home screen. Lastly, there's VuTalk. VuTalk lets you create annotations on documents and photos on your device while sharing it with another VuTalk-enabled device through either a network or Wi-Fi connection. The handsets display each other's annotations in real time and are differentiated by separate ink colors.

    Camera and video
    The 8-megapixel camera comes with loads of options, such as seven photo sizes (from 1,536x864 to 3,264x2,448 pixels); a 15x digital zoom; a flash; geotagging; a timer; four color effects; five white balances; five ISO options (from 100 to 400); six scene modes; two focuses; a brightness meter; a voice-activated shutter; and a Time Catch option that enables the camera to take shots even before you press the shutter; and four shooting modes, including HDR and panorama.

    The front-facing 1.3-megapixel camera includes three photo sizes (from 640x480 to 1,280x960 pixels); two scene modes; and the same white-balance and color effects. You'll also get geotagging, a timer, the option to save cyberlink powerdirector 17 free download full version with crack picture's mirror image, a brightness meter, voice shutter, and beauty shot.

    Video-recording options with the rear camera include six video sizes (from 176x144 to full HD 1,920x1,080 pixels); a brightness meter; the same white-balance and color effects; audio muting; and geotagging. The front-facing camera has all of the same video options except it only has five video sizes (topping out at 720p). Both cameras can record with fun "live effects." One is "silly faces," which will alter your face in a variety of ways like squeezing it together, shrinking your mouth, or making your eyes huge. The gimmicks are fun at first, but after a while the distortions just started to look creepy. The other is a background module, where you can change your background to outer space, a sunset, a disco, or your own custom image.

    The camera itself operated swiftly. It took no time for it to ready itself for another photo, and I was able to snap a number of shots in quick succession. Touch focus adjusted quickly as well and photo quality was impressive. Colors were accurate and true to life, and objects were sharp and in focus with well-defined edges. Even in dim, indoor lighting, you can still see images clearly, though you'll get a noticeable amount of digital noise with your image as expected.

    Video quality was also on par -- audio picked up well (both near and far) and despite my hand's shakiness, moving and still objects remained in focus. Colors were bright and true to form, my recording of street traffic had cars driving by that remained sharp, and I especially like how you can live zoom while watching a recording.

    Performance
    I tested the LG Optimus 7 on U.S. Cellular's roaming network in our San Francisco office, and call quality was respectable. None of my calls dropped, I didn't hear any extraneous buzzing noises in times of complete silence, and audio didn't clip in and out. The in-ear volume range was also adequate. My friends sounded clear and were easy to understand, but I could pick up on a bit of static every now and then. Likewise, I was told that I could be heard fine as well, and people on the other line didn't catch any buzzing noise with my words either. The speaker, however, could be improved. Phone conversations were a bit unpleasant, with voices coming off tinny and harsh. In the same vein, lush music would flatten out and sound hollow and sharp coming out of the device's thin speakers.

    The Boost Mobile version also showed similar call quality. With the audio speaker, voices came off just as sharp and flat (though understandable) as the U.S. Cellular version. In-ear audio volume was also satisfactory, and none of my calls dropped. I didn't hear any outside static, and voices came out clear. However, it did sound a bit muffled at times, but it wasn't too distracting.

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    Because the carrier's 4G LTE network is unavailable in our area, I experienced the U.S. Cellular's 3G network. Even when compared with other 3G networks, speeds were glacial. In general, sites took several seconds (even more than a minute at times) to fully appear. The phone loaded CNET's mobile site in 21 seconds and our desktop site in a minute and 57 seconds. The New York Times' mobile site took about 22 seconds and its full site in a minute 17 seconds. ESPN's mobile site took 24 seconds, and its full site loaded in 41 seconds. Ookla's Speedtest app showed me an average of 0.21Mbps down and 0.47Mbps up. I was especially disappointed, however, with how long the F7 took to download the 32.41MB game of Temple Run 2. You're going to have to be a patient soul with this one, since it took a whopping 31 minutes and 42 seconds to download the game.

    Though our Boost unit indicated that it was connected to Sprint's 4G network, speeds were inconsistent and unstable. I had to switch to 3G in order to get reliable data speeds. Save for the New York Times desktop site, speeds were much faster on this model than on U.S. Cellular's. The phone loaded CNET's mobile and desktop site in 16 seconds and 47 seconds, respectively. The New York Times' mobile site took about 11 seconds and, oddly, the full site took 45 seconds. ESPN's mobile site loaded in 10 seconds, and its full site finished in 25 seconds. Ookla's Speedtest app showed me an average of 0.31Mbps down and 0.67Mbps up. The handset downloaded Temple Run 2 in an average of 12 minutes.

    Performance: LG Optimus F7 (U.S. Cellular/Boost)
    Average 3G download speed0.21Mpbs/0.31Mpbs
    Average 3G upload speed0.47Mbps/0.67Mpbs
    App download (Temple Run 2)32.41MB in 31 minutes and 42 seconds/12 minutes
    CNET mobile site load21 seconds/16 seconds
    CNET desktop site load1 minute and 57 seconds/47 seconds
    Boot time32.71 seconds/--
    Camera boot time2.51 seconds/--

    The device is powered by a 1.5GHz dual-core processor. Although it's not as lightning-quick as quad-core CPUs of high-end handsets, it's still swift. All your simple daily tasks will be carried out without any trouble, like switching from portrait to landscape mode, launching the camera (which on average took 2.51 seconds), and returning to your home screen page. During my time playing the graphics-intensive game Riptide GP, the app didn't unexpectedly quit or stutter, and I saw smooth frame rates throughout gameplay. On average, it takes 32.71 seconds to turn off and restart the camera.

    During our battery drain test for video playback, the 2,540mAh battery lasted an impressive 8.83 hours. It has a reported talk-time of 13 hours and a standby time of 12.5 days. Anecdotally, it had a solid battery life. It can easily last a full workday, under mild usage and full screen brightness, without a charge. And a 10- to 15-minute conversation drained the battery just 1 percent. According to the FCC, the handset has a digital SAR rating of 0.78W/kg. For the Boost model, it's 0.74W/kg.

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    Источник: https://www.cnet.com/reviews/lg-optimus-f7-review/

    Technology companies are awfully fond of comparing their work to poetry and art. Unlike most poets and artists, though, techies seem incapable of leaving well enough alone.

    In fact, the industry’s whole business model depends on rendering last year’s model obsolete and convincing customers to fork over money for something visibly different. True, that strategy often yields worthy products–but it has also been known to prompt “upgrades” that were new but hardly improved.

    Herewith, a look at ten disappointing (and sometimes disastrous) updates to formerly winning hardware, software, and services. No, this list doesn’t include the most legendary cruddy upgrades of them all, Windows Me and Windows Vista. (Covering them would have been like shooting operating systems in a barrel.)

    Let’s start with an earlier Microsoft upgrade–one whose story sounds a lot like Vista’s, but which took place a couple of decades earlier.

    1. DOS 4.0 (1988)

    The product: Before the vast majority of the world’s computer users ran Microsoft Windows, they used the company’s MS-DOS, the operating system that Microsoft famously based on a product it had bought from a small Seattle software company for $75,000.

    The bad things: Like many a lousy update, DOS 4.0–which shipped first in a version from IBM for its PCs–sounded impressive on paper (scroll to page 1 of this link for the story): It broke the 640KB memory limitation, could access hard disks larger than 32MB (woo-hoo!), and added a simple menu-based interface with mouse support. But it was incompatible with many well-known programs and was buggy as all get-out–and some of the bugs produced nasty side effects, such as a tendency to destroy users’ data.

    News stories of the time read like modern-day coverage of Windows Vista: “Early DOS 4.0 Users Say ‘Stay Away'” (scroll to page 5 of this link for the story), for instance. As a result, many PC owners clung to DOS 3.3 with the same devotion that they and their computing successors have shown in recent years for Windows XP. (Even a year after DOS 4.0’s release, retailer Egghead Software reported that 3.3 was outselling 4.0 two-to-one.)

    The aftermath: By the time Microsoft released a version of the OS for non-IBM PCs, the product’s version name had advanced to DOS 4.01, and most of the original kinks had been ironed out. But the damage to DOS 4.0’s reputation seemed to be irreparable: Competitor DR-DOS went straight to version 5.0 just to avoid any malodorous associations. DOS finally got back on track in 1991, when Microsoft released version 5.0–which was a perfectly pleasing product except for this promotional video.

    2. Ashton-Tate dBase IV (1988)

    The product: In the 1980s, the database universe revolved around Ashton-Tate’s dBase.

    The package inspired a bevy of add-ons and clones; countless companies dedicated themselves to performing dBase development and consulting.

    The bad things: In 1988, Ashton-Tate released dBase IV (scroll to page 69 of this link for the story), the successor to dBase III Plus. Like many a major upgrade, the new version was sluggish and buggy. On top of those problems, it lacked one key feature dBase devotees craved: the ability to compile stand-alone applications that could run without a copy of dBase installed. Nor did Ashton-Tate dseem particularly interested in improving the product. Two agonizing years limped by before the company found time in its busy schedule to release dBase IV 1.1.

    The aftermath: Despite its dominance, dBase faced serious competition: products such as FoxBase and Clipper not only were dBase compatible, but also nimbly stepped in to offer the features that Ashton-Tate had failed to offer. Users defected to them in droves. Though dBase didn’t vanish–actually, it’s still for sale–its market share cratered. In 1991, Ashton-Tate gave up and sold out to Borland; that company that couldn’t figure out how to reverse dBase’s fortunes either.

    3. Polaris Packrat 5.0 (1993)

    The product: Back in the late 1980s and early 1990s, if you used a PC to stay organized, there’s a good chance that you used Polaris Software’s PackRat, a popular and powerful personal information manager (PIM) that was the first such product to run in Windows (scroll to page 76).

    The bad things: When PackRat 5.0 shipped, InfoWorld noticed some bugs (“we crashed”) but still pronounced it a winner in the magazine’s roundup of PIMs (scroll to pages 72-73). Polaris office coupon - Crack Key For U customers, however, were less tolerant. Many deemed the application unusable, and members on the company’s CompuServe forums seethed with anger (“your senior managers are crooks”).

    Polaris’s president claimed that only 20 to 30 unhappy campers were responsible for the online hatefest. But ultimately the company was forced to admit that it had shipped a product that wasn’t ready for prime time.

    The aftermath: Polaris moved remarkably slowly to patch up PackRat’s holes, and the company’s once-loyal customer base proved unforgiving. The software’s market share fell from 27 percent in 1993 to less than 10 percent in 1994. Mass layoffs ensued, a merger with telephony company Octus fell through, and Polaris and PackRat faded into obscurity–except as a sobering object lesson for the rest of the software industry.

    Next: Microsoft Word 6.0 for Mac, Starfish Sidekick 99, Netscape 6, Intuit TurboTax 2002, and more

    4. Microsoft Word 6.0 for Mac (1994)

    The product: Microsoft and Apple may be the tech world’s most inveterate archrivals, but that hasn’t stopped Microsoft from being a major developer of applications for Apple’s computers. It released Word for Mac in 1985–two years after the first version of the word processor appeared for Microsoft’s own MS-DOS–and it sells an updated version of the application to this day as part of Office 2008.

    The bad things: Word 5.0 for Mac, which shipped in 1991, had been a well-reviewed hit. But for the next major upgrade, Microsoft decided to focus on creating a Mac version of Word that matched the features of Word for Windows. So it abandoned all the work it had done on the previous Mac edition in favor of a version that was based on Word for Windows. The result? Word 6.0 felt like a bloated, buggy invader from the Windows world–even the keyboard shortcuts had changed. Mac fans went berserk, and version 6.01 didn’t do much to calm them down (scroll to page 29).

    The aftermath: Microsoft learned a lesson. Word 98, version 6.0’s successor, was a strong enough app that Macworldnamed it and the rest of Office 98 as its Software Product of the Year. “[For] the first time in a long time,” the magazine enthused, “Microsoft seems to actually understand what the elegance of the Macintosh is all about.” The company also split Mac development off into its own group, the Mac Business Unit, shielding it from the unhealthy, Windows-centric influence of the rest of the Office team.

    The product: No relation to the T-Mobile smartphones–which have problems of their own—Sidekick was an early PIM. Debuting in 1983 as the first blockbuster product developed by1980s software wunderkind Borland International, it later traveled with Borland founder Philippe Kahn to his new company, Starfish Software.

    The bad things: By the late 1990s, many PC users were ticked off over bloatware–software that bulged with nonessential features and gobbled up excessive disk space. Kahn responded with the appealing-sounding concept of “slimware.” But Sidekick 99 wasn’t just slim; it was positively emaciated. Aside from some new PDA syncing features, almost all of its changes involved removing features. Though the program was a trim 6MB in size, it had lost the earlier Sidekick’s phone dialer, many of its importing and exporting features, its ability to output HTML calendars, and even its spelling checker. No wonder the predecessor, Sidekick 98, felt like the upgrade.

    The aftermath: Six weeks before Sidekick 99 shipped, Kahn sold Starfish to Motorola, which said it would use the new acquisition’s mobile-synching technologies to “create a new generation of wireless devices that exchange information with each other as well as with a wide array of information sources, including PCs, the Internet and wireless service providers.” Instead, it didn’t do much of anything with Starfish. And poor Sidekick got lost in the shuffle: The dumbed-down Sidekick 99 was the sad final version of a venerable PC mainstay.

    6. Netscape 6 (2000)

    The product: Before the rise of Microsoft’s Internet Explorer, Netscape Navigator was the king of browsers and had introduced most of the computing public to the World Wide Web. And once Microsoft began pouring resources into IE, Navigator stood as its fiercest, most formidable competitor.

    The bad things: Somewhere along the way, Netscape got so distracted by side issues–such as its enterprise software efforts and its purchase in 1998 by AOL–that it forgot to pay attention to its namesake browser. Engineers worked on Netscape 6 (which dropped the “Navigator” from its name) for a ridiculous 32 months before releasing it in November 2000. The first version of the browser built on the open-source Mozilla code base, Netscape 6 looked attractive and loaded pages quickly, but it was plagued by bugs and slow load times, prompting even long-time Navigator loyalists to abandon ship. Netscape eventually polished up the browser, but it was too late: By then, Internet Explorer’s market share surpassed 90 percent.

    The aftermath: Netscape 6 eventually bequeathed its flagship status to Netscape 7, which in turn gave way to Netscape 8. In 2007, AOL released Netscape Navigator 9–yes, the “Navigator” returned–but announced later that year that it was killing the browser. Still, the story of Netscape has a happy ending, in a roundabout way: The hugely popular Firefox is based on a modern version of the same open-source Mozilla code that powered the underwhelming Netscape 6.

    7. Intuit TurboTax 2002 (2002)

    The product: Taxes are unavoidably…taxing. But Intuit’s TurboTax has long been the best-seller among applications designed to make paying Uncle Sam a little less arduous.

    The bad things: By its very definition, tax software tends to be something that people pay for and then use only once. In 2002, Intuit decided that too many folks were skipping the “pay for” part, so it hobbled TurboTax with a product-activation scheme designed to defeat piracy. The security process required users to run a second program–one that prevented them from installing TurboTax on more than one computer and that sometimes failed to grant paying customers access to the software, period. The hassles prompted a class-action suit, and rival H&R Block ran ads touting the lack of copy protection its competing TaxCut software.

    The aftermath: Despite the controversy, Intuit insisted that it was merely defending its intellectual-property rights, and refused to back down. But only for awhile: In May 2003, it announced that it was dumping product activation. The company apologized to users for having inconvenienced them, but it also conceded that the anticopying technology hadn’t generated increased sales as anticipated. TurboTax remains DRM-free to this day, though more and more users pay for the piracy-proof Web-based version rather than for the boxed software.

    Next: Treo 650, Hotmail, and iMovie ’08

    8. PalmOne Treo 650 (2004)

    The product: The Treo–the telephonic scion of the pioneering PalmPilot PDA–wasn’t the first smartphone. It was, however, the first on that nailed the concept, starting with the Treo 180 in 2002 and continuing through a series of increasingly powerful and refined models manufactured by Handspring, and then PalmOne (which later reverted to its original name, Palm).

    The bad things: In 2004, the Treo 650–successor to 2003’s Treo 600–added a higher-resolution screen, Bluetooth, a better camera, and a removable battery. The new device sold well and received good reviews. But it also presented users with an unappetizing platter of hassles. For one thing, the new nonvolatile file system allocated space less efficiently than the previous file system had, leaving the phone with only 23MB of available memory–a fact that some purchasers discovered only when they learned that the data they tried to transfer from their Treo 600 wouldn’t all fit in the new model. Treo 650 owners wound up receiving free 128MB SD Cards by way of compensation, but many still complained of crashes. And some found that defective SIM trays on the 650 caused spontaneous rebooting.

    The aftermath: Palm continued to sell Treos (including both Palm OS and Windows Mobile models), but the brand had lost most of its luster. Today, Palm quietly offers one last Treo model, but it has bet the future of the company on the WebOS-equpped Pre and Pixi. May they age more gracefully than the once-beloved Treo did.

    9. Hotmail (2007)

    The product: Founded in 1996 and owned by Microsoft since 1997, Hotmail is the original free Webmail service, and it remains one of the world’s most popular ways to send and receive e-mail.

    The bad things: In 2005, Microsoft began beta-testing an all-new version of its e-mail service, initially code-named “Kahuna.” The service’s look and feel were reminiscent of the company’s Outlook e-mail client, and Microsoft announced that it would retire the Hotmail name in favor of Windows Live Mail. Unfortunately, many users found the new interface cumbersome and liked the old Hotmail–including its moniker–just fine. In short, they were far less enthusiastic about the changes than Microsoft was.

    The aftermath: One benefit of lengthy beta-testing periods is that companies have more time to undo unpopular decisions–even ones they’ve been proudly trumpeting. In February 2007, Microsoft announced that Hotmail would be changing its name to…Windows Live Hotmail. And by the time the company began rolling out the official version in May, it had also decided to leave the old Hotmail interface in place as the default. The new interface it had been toiling on for so long became strictly optional.

    10. iMovie ’08 (2007)

    The product: Apple’s decade-old video-editing package is one of the stalwarts of the company’s iLife suite, whose excellence is one of the most compelling arguments for buying a Mac. Over the years, iMovie has also influenced plenty of video editors for Windows.

    The bad things: To hear Steve Jobs tell it, iMovie ’08 started out as a side project by an unnamed brilliant Apple engineer but was so impressive that it became iMovie ’08. It was less an upgrade from iMovie HD 6 than a new product that happened to be called “iMovie.” It had a different interface and omitted scads of iMovie HD 6 features–you didn’t even get a timeline of your movie. David Pogue of the New York Times called it “a step backward” and an “utter bafflement.” And his assessment was polite compared to the response of some iMovie enthusiasts.

    The aftermath: The chorus of disapproval over iMovie ’08 was so deafening that Apple did something most unusual: It made the old version of the app available as a free download for disgruntled users. More important, the “brilliant engineer” (video-editing genius Randy Ubillos, we later learned) went back to the drawing board and came up with iMovie ’09–an upgrade that earned positive reviews.

    Former PC World Editor-in-Chief Harry McCracken now blogs atTechnologizer.

    Can you think of any other examples of tech products whose major upgrades turned out to be utter letdowns? Leave a comment and share the gory details.

    Источник: https://www.pcworld.com/article/521014/10_disappointing_updates_to_good_products.html
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    Overview

    ALM, IAB’s annual leadership meeting, is the central thought leadership venue for senior voices across the marketing and advertising ecosystems. Each year more than a thousand digital leaders come together at this always sold-out event to advance the interests of the industry through powerful debate, discussion, and agenda-setting.

    This year’s event will be a virtual weeklong summit including general sessions, town halls, interactive roundtables, and topic-specific content blocks. The format of the week is designed to appeal to specific interests in order to help attendees curate personalized experiences.

    Buy-side Brands and Agencies Qualify for Free Passes

    Discussion Topics

    • Addressability + Identity: Where to From Here?

      Tuesday, March 9th

      The impending loss of traditional identifiers like 3rd party cookies requires the creation of a new digital infrastructure with alternative, consumer-first, privacy-centric solutions that support demand for personalized, relevant content. This segment explores where the industry stands today, and what’s required to move us forward.

    • Measurement & Attribution: Cross Media, Cross Platform, For Real This Time

      Tuesday, March 9th

      True cross-platform, cross-device measurement has long been a holy grail for the advertising industry. An increasing focus on ROI and measurability from brands, coupled with high volume consumer adoption of streaming platforms driven by 2020’s stay-at-home mandates, make the need for industry systems and practices to evolve even more critical. The segment explores where we are today, and where we need to go, in order to achieve true cross media measurement.

    • The Streaming Revolution

      Wednesday, March 10th

      We are in a pivotal moment for the video ecosystem — CTV is becoming a dominant media vehicle. With a weekly high of a billion hours of streaming happening today, there is a need for brands, publishers and technology players to collaborate on new ways to plan, transact, deliver, measure and optimize across all forms of streaming content, while prioritizing consumer privacy. This segment brings together key industry actors to address these pressing issues.

    • The New Commerce Landscape: eComm, Shoppability, Retail Reinvented

      Wednesday, March 10th

      While 2020’s quarantine accelerated trends in consumer behavior across many categories, nothing has been impacted quite like retail. From discovery, to community building, to point of sale, every touchpoint on the consumer journey has been altered – and many of these new behaviors are here to stay. This segment examines the shift towards “storeless,” digitally-centric shopping, and the central role streaming plays when it comes to the future of “Shopability.”

    • The State of Data

      Thursday, March 11th

      With the impending loss of third-party cookies, the industry must find ways to address the needs of marketers and publishers who lean on audience data as a fundamental pillar of the modern marketing machine. Who owns first-party data, and why? How will the marketplace transact around it? Will programmatic ever mean automation? This segment focuses on the current and future “State of Data” to answer these questions and more.

    • Media Chain Transparency

      Thursday, March 11th

      A healthy ecosystem requires trust in the supply chain, and transparency to build that trust. This premise is especially pressing when it comes to the shifting data landscape of 2021, as marketers will now rely even more heavily on the power and impact of first-party data. This segment will explore who owns data in the supply chain and why, as well as how the industry can and should transact around data in transparent, consumer-centric ways that benefit both buyers and sellers.

    • IAB Policy Summit @ ALM

      Friday, March 12th

      This summit brings the legal, policy, and business communities together to address their collective needs around today’s most significant privacy, policy & compliance issues. Drawing on expertise from legal experts, legislators and business leaders, we’ll examine implications of today’s policy landscape and explore solutions that enable a sustainable and consumer-centric media and marketing ecosystem.

    Speakers

    Speakers

    Sheryl Sandberg

    Chief Operating Officer

    Facebook

    Facebook - Chief Operating Officer

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    Sheryl Sandberg

    Chief Operating Officer

    Facebook

    Facebook - Chief Operating Officer

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    Sheryl Sandberg is chief operating officer at Facebook, overseeing the firm’s business operations. She also serves on Facebook’s board of directors. Prior to Facebook, Sheryl was vice president of Global Online Sales and Operations at Google, chief of staff for the United States Treasury Department under President Clinton, a management consultant with McKinsey & Company, and an economist with the World Bank.

    Sheryl received a BA summa cum laude from Harvard University and an MBA with highest distinction from Harvard Business School.

    Sheryl is the co-author of Option B: Facing Adversity, Building Resilience, and Finding Joy with Wharton professor and bestselling author Adam Grant. She is also the author of the bestsellers Lean In: Women, Work, and the Will to Lead and Lean In for Graduates. She is the founder of the Sheryl Sandberg & Dave Goldberg Family Foundation, a nonprofit organization that works to build a more equal and resilient world through two key initiatives, LeanIn.Org and OptionB.Org. Sheryl serves on the boards of Facebook, Women for Women International, ONE, and SurveyMonkey.

    Sheryl lives in Menlo Park, California, with her fiancé and their five children.

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    Stacey Abrams

    Non-Profit Leader, Political activist & Serial Entrepreneur.

    Non-Profit Leader, Political activist & Serial Entrepreneur.

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    Stacey Abrams

    Non-Profit Leader, Political activist & Serial Entrepreneur.

    Non-Profit Leader, Political activist & Serial Entrepreneur.

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    Political leader, voting rights activist, entrepreneur and author Stacey Abrams made history and captured the nation’s attention as the first Black woman to become the gubernatorial nominee for a major party in any state, going on to win more votes than any other Democrat in Georgia’s history. After eleven years in the Georgia House of Representatives, seven as Minority Leader, Abrams became the 2018 Democratic nominee for Governor of Georgia in what was one of the most-watched and closest elections of the year. After witnessing the election’s mismanagement iC3D Suite Free Download the Secretary of State’s office, Abrams launched Fair Fight to ensure free and fair elections. The impact of Fair Fight led to Abrams being named to the Forbes list of World’s Most Powerful Women In 2020.

    Sought-out to speak everywhere from TED, where her talk has racked up over a million views and counting, to college campuses, to the Commonwealth Club, Abrams is a powerful and passionate speaker heralded for her candid insights on politics, leadership, entrepreneurship, social justice, and being a true force for change. As TIME wrote of her, “People tend to remember the first time they heard Stacey Abrams speak, and it’s easy to see why.” Abrams’ New York Times bestselling book Lead from the Outside: How to Build Your Future and Make Real Change, is a personal and empowering blueprint for outsiders who seek to become the ones in charge. From her experiences launching a company to running a successful political campaign, Polaris office coupon - Crack Key For U illuminates that finding what you want to fight for is as critical as knowing how to turn thought into action. Her newly released book Our Time is Now is a blueprint to end voter suppression and chronicles a chilling account of how the right to vote and the principles of democracy have been and continue to be under attack.

    Dedicated to civic engagement, Abrams has founded multiple organizations devoted to voting rights, training and hiring young people of color, and tackling social issues at both the state and national levels. A recipient of Harvard’s Institute of Politic’s John F. Kennedy New Frontier Award, Abrams has also been named a “Public Official of the Year” by Governing Magazine.

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    Anthony S. Fauci, M.D

    Director, National Institute of Allergy and Infectious Diseases

    National Institutes of Health (NIH)

    National Institutes of Health (NIH) - Director, National Institute of Allergy and Infectious Diseases

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    Anthony S. Fauci, M.D

    Director, National Institute of Allergy and Infectious Diseases

    National Institutes of Health (NIH)

    National Institutes of Health (NIH) - Director, National Institute of Allergy and Infectious Diseases

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    Dr. Fauci was appointed director of NIAID in 1984. He oversees an extensive portfolio of basic and applied research to prevent, diagnose, and treat established infectious diseases such as HIV/AIDS, respiratory infections, diarrheal diseases, tuberculosis and malaria as well as emerging diseases such as Ebola and Zika. NIAID also supports research on transplantation and immune-related illnesses, including autoimmune disorders, asthma and allergies. The NIAID budget for fiscal year 2021 is an estimated $6.1 billion.

    Dr. Fauci has advised seven presidents on HIV/AIDS and many other domestic and global health issues. He was one of the principal architects of the President’s Emergency Plan for AIDS Relief (PEPFAR), a program that has saved millions of lives throughout the developing world.

    Dr. Fauci also is the longtime chief of the Laboratory of Immunoregulation. He has made many contributions to basic and clinical research on the pathogenesis and treatment of immune-mediated and infectious diseases. He helped pioneer the field of human immunoregulation by making important basic scientific observations that underpin the current understanding of the regulation of the human immune response. In addition, Dr. Fauci is widely recognized for delineating the precise ways that immunosuppressive agents modulate the human immune response. He developed effective therapies for formerly fatal inflammatory and immune-mediated diseases such as polyarteritis nodosa, granulomatosis with polyangiitis (formerly Wegener’s granulomatosis), and lymphomatoid granulomatosis. A 1985 Stanford University Arthritis Center Survey of the American Rheumatism Association membership ranked Dr. Fauci’s work on the treatment of polyarteritis nodosa and granulomatosis with polyangiitis among the most important advances in patient management in rheumatology over the previous 20 years.

    Dr. Fauci has made seminal contributions to the understanding of how HIV destroys the body’s defenses leading to its susceptibility to deadly infections. Further, he has been instrumental in developing treatments that enable people with HIV to live long and active lives. He continues to devote much of his research to the immunopathogenic mechanisms of HIV infection and the scope of the body’s immune responses to HIV.

    In a 2020 analysis of Google Scholar citations, Dr. Fauci ranked as the 32nd most-cited living researcher. According to the Web of Science, Dr. Fauci ranked 9th out of 2.5 million authors in the field of immunology by total citation count between 1980 and January 2021. During the same period, he ranked 20th out of 2.4 million authors in the field of research & experimental medicine, and 132th out of 992,000 authors in the field of general & internal medicine.

    Dr. Fauci has delivered major lectures all over the world and is the recipient of numerous prestigious awards, including the Presidential Medal of Freedom (the highest honor given to a civilian by the President of the United States), the National Medal of Science, the George M. Kober Medal of the Association of American Physicians, the Mary Woodard Lasker Award for Public Service, the Albany Medical Center Prize in Medicine and Biomedical Research, the Robert Koch Gold Medal, the Prince Mahidol Award, and the Canada Gairdner Global Health Award. He also has received 45 honorary doctoral degrees from universities in the United States and abroad.

    Dr. Fauci is a member of the National Academy of Sciences, the National Academy of Medicine, the American Academy of Arts and Sciences, and the American Philosophical Society, as well as other professional societies including the American College of Physicians, the American Society for Clinical Investigation, the Association of American Physicians, the Infectious Diseases Society of America, the American Association of Immunologists, and the American Academy of Allergy, Asthma & Immunology. He serves on the editorial boards of many scientific journals; as an editor of Harrison’s Principles of Internal Medicine; and as author, coauthor, or editor of more than 1,300 scientific publications, including several textbooks.

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    Ron Wyden

    U.S. Senator (D-OR)

    Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act

    Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act - U.S. Senator (D-OR)

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    Ron Wyden

    U.S. Senator (D-OR)

    Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act

    Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act - U.S. Senator (D-OR)

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    Oregon Senator Ron Wyden was elected to the U.S. Senate in 1996. Wyden has consistently pushed for smart tech policies that put users – not powerful corporations – first. Wyden coauthored the bipartisan Section 230 of the Communications Decency Act, wrote the first net neutrality bill and has defended strong encryption against threats from short-sighted government officials. Wyden, a fierce advocate for strong data privacy protections, last fall introduced the most comprehensive bill to protect Americans’ personal details online, the Mind Your Own Business Act. This sweeping piece of legislation would also hold corporate executives accountable for abusing personal information.

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    Evan Spiegel

    Chief Executive Officer

    Snap Inc.

    Snap Inc. - Chief Executive Officer

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    Evan Spiegel

    Chief Executive Officer

    Snap Inc.

    Snap Inc. - Chief Executive Officer

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    Evan Spiegel is Co-Founder and Chief Executive Officer at Snap Inc. Spiegel graduated from Stanford University with a BS in Product Design. Snap Inc. is a camera company and believes that reinventing the camera represents their greatest opportunity to improve the way people live and communicate. Their products empower people to express themselves, live in the moment, learn about the world and have fun together.

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    James Clyburn

    U.S. House Majority Whip - (D-SC 6th District)

    U.S. House Majority Whip - (D-SC 6th District)

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    James Clyburn

    U.S. House Majority Whip - (D-SC 6th District)

    U.S. House Majority Whip - (D-SC 6th District)

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    James E. Clyburn is the Majority Whip is the third-ranking Democrat in the United States House of Representatives. He previously served in the post from 2007 to 2011 and served as Assistant Democratic Leader from 2011 to 2019.

    When he came to Congress in 1993 to represent South Carolina’s sixth congressional district, Congressman Clyburn was elected co-president of his freshman class and quickly rose through leadership ranks. He was subsequently elected Chairman of the Congressional Black Caucus, Vice Chair, and later Chair, of the House Democratic Caucus.

    As a national leader, he has championed rural and economic development and many of his initiatives have become law. His 10-20-30 federal funding formula was included in four sections of the American Recovery and Reinvestment Act. Congressman Clyburn is also a passionate supporter of historic preservation and restoration programs. His efforts have restored scores of historic buildings and sites on the campuses of historically black colleges and universities. His legislation created the South Carolina National Heritage Corridor and the Gullah/Geechee Cultural Heritage Corridor, elevated the Congaree National Monument to a National Park, and established the Reconstruction Era National Monument in South Carolina’s Lowcountry.

    Congressman Clyburn’s humble beginnings in Sumter, South Carolina as the eldest son of an activist, fundamentalist minister and an independent, civic-minded beautician grounded him securely in family, faith and public service. His memoir, Blessed Experiences: Genuinely Southern, Proudly Black, was published in 2015, and has been described ‎as a primer that should be read by every student interested in pursuing a career in public service.

    Jim and his late wife, Emily England Clyburn, met as students at South Carolina State and were married for 58 years. They are the parents of three daughters; Mignon Clyburn, Polaris office coupon - Crack Key For U Reed, and Angela Hannibal and four grandchildren.

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    Jeremi Gorman

    Chief Business Officer

    Snap Inc.

    Snap Inc. - Chief Business Officer

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    Jeremi Gorman

    Chief Business Officer

    Snap Inc.

    Snap Inc. - Chief Business Officer

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    Jeremi Gorman is Chief Business Officer at Snap Inc., leading global sales, agency partnerships, business and customer operations, platform integrity, and creative strategy. Jeremi joined Snap in November 2018 from Amazon, where she oversaw business intelligence and analytics, and the international expansion of Amazon’s advertising business. Jeremi has spent her career in digital media, serving in businesses roles at Yahoo, Variety Magazine, and Monster.com. Jeremi holds a Bachelor’s degree from UCLA.

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    Mark Read

    Chief Executive Officer

    WPP

    WPP - Chief Executive Officer

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    Mark Read

    Chief Executive Officer

    WPP

    WPP - Chief Executive Officer

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    Mark was appointed CEO of WPP in September 2018. He has held multiple leadership positions at WPP, having first joined the Company in 1989. As Head of Strategy and then CEO of WPP Digital, Mark was responsible for WPP’s first moves into technology.


    Earlier in his career, he co-founded internet start-up WebRewards and specialised in media and marketing as a principal at consultancy Booz Allen & Hamilton.


    In 2015, he became Global CEO of Wunderman, which he transformed into polaris office coupon - Crack Key For U of the world’s leading creative, data and technology agencies.


    Mark is regularly named among the world’s top digital influencers. He is the Chairman of the Natural History Museum Digital Council, a member of the Male Champions for Change Global Tech Group, and was recognised as a HERoes Champion of Women in Business in 2018, 2019 and 2020.

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    Bonin Bough

    Chief Growth Officer

    Triller

    Triller - Chief Growth Officer

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    Bonin Bough

    Chief Growth Officer

    Triller

    Triller - Chief Growth Officer

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    Bonin Bough is one of the foremost-awarded marketing executives in the world, the host of CNBC’s Cleveland Hustles, and the author of Txt Me (646) 759-1837.

    As one of the youngest-c-suite executives at a Fortune 50 Company, he has worked for billion-dollar CPG brands including Mondelez and PepsiCo before starting Bonin Ventures – a growth accelerator that helps businesses of all shapes and sizes achieve revenue growth faster than they ever believed possible.

    Bonin has been responsible for some of the most successful organization transformations, and the rapid growth of some of the world’s most-loved billion-dollar brands including Oreo, Cadbury’s, Pepsi, Gatorade and Frito-Lay. Most recently, as the Chief Growth Officer of SheaMoisture, he helped grow the business by close to 50% in 12 months leading to the company being acquired by Unilever for close to $1 billion dollars.

    During his time as Chief Media Officer at Mondelez International, Bonin managed over $3 Billion dollars in media spend, making him the seventh largest media buyer in the world. Highlights from his tenure include shifting the organization from just-3% to over-32% digital spend – adding $2 Billion in top line net revenue and $300m in bottom line savings. He helped brands like Sour Patch Kids become the fastest growing candy brand in the world. When he added eCommerce to his role, he grew online sales from $65m – $265m in the 18 months that he ran it. Before that he led digital globally for PepsiCo and built two global digital agencies prior to that one for IPG.

    Found consistently at the forefront of thinking and execution in innovation, Bonin is recognized as one of business’ hottest rising stars and one of the industries top mobile marketers. He has been inducted into the Advertising Hall of Achievement. He can also be found in lists such as Fortune’s “40 under 40”, Fast Company’s 100 Most Creative People in Business, Ebony’s Power 100 and The Internationalist’s Internationalists of the Year.

    In early 2020, Bonin joined Triller, a global social media sensation, as the Chief Growth Officer, overseeing all revenue and marketing initiatives for the disruptive platform.

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    Conny Braams

    Chief Digital and Marketing Officer

    Unilever

    Unilever - Chief Digital and Marketing Officer

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    Conny Braams

    Chief Digital and Marketing Officer

    Unilever

    Unilever - Chief Digital and Marketing Officer

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    As Chief Digital and Marketing Officer, Conny is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide. She has held this role since January 2020. Conny’s broad international business experience and her track-record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-led, fully digitised organisation at the leading edge of consumer marketing.


    Having joined Unilever as a marketing trainee in 1990, Conny has held a variety of local and international Marketing, Customer Development, Communications and General Management roles across Europe, Asia, Africa and the Middle East. Most recently, Conny was the Executive Vice President, Unilever, Middle Europe and General Manager, Unilever, Benelux where she led the complete digital rewire and marketing transformation of the region.


    Externally, she has been recognised in Volkskrant Top 200 Most Influential People, Campaign’s Power 100, Marketing Week’s Top 100 Marketers, and Provoke’s Influence 100 in 2020. She was also named Adformatie Person of the Year in 2019 and Top Female Executive in the Netherlands in 2006.

    Outside of Unilever, Conny is a member of the Marketing Group of Great Britain, as well as on the Advisory Board of the Kröller-Müller Museum in the Netherlands and Rotterdam School of Management (RSM, EUR). She has also previously served as Non-Executive Board Director of Heineken Netherlands and Vice-Chair of VNO-NCW, the Dutch employers’ federation.


    Conny holds a Masters degree in Health Care Administration and an MBA with honours at Erasmus University Rotterdam. She has worked and lived in the Netherlands, Singapore and Spain, and enjoys spending time with her two daughters, family and friends.

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    Heidi Browning

    Chief Marketing Officer

    The National Hockey League

    The National Hockey League - Chief Marketing Officer

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    Heidi Browning

    Chief Marketing Officer

    The National Hockey League

    The National Hockey League - Chief Marketing Officer

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    Heidi Browning serves as Chief Marketing Officer of the National Hockey League. With over 25 years of marketing experience, Browning brings a valuable mix of client, agency and media owner perspective to the NHL. She is known as a passionate pioneer in digital, mobile and social marketing and continues to drive thought leadership and innovation within the industry. Inspired by the intersection of media, technology and culture, Browning studies generational trends in consumer attention and brand engagement. Heidi is responsible for executing the League’s growth marketing strategy with a focus on social media, digital, data and innovation.

    She has been recognized as one of the “Most Powerful Women in Sports” by both Forbes and Adweek, by Forbes as one of the Most Influential CMOs in the world, and by Crain’s as one of the Notable Women In the Business of Sports.

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    Danielle Lee

    Chief Fan Officer

    National Basketball Association

    National Basketball Association - Chief Fan Officer

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    Danielle Lee

    Chief Fan Officer

    National Basketball Association

    National Basketball Association - Chief Fan Officer

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    As Chief Fan Officer at the National Basketball Association, Danielle Lee oversees brand, creative, and multiplatform fan marketing globally and is charged with elevating brand perception, cultural connection, and fan engagement. She led the fan marketing strategy for the 2019-20 NBA restart campaign, “Whole New Game,” driving awareness, viewership and cultural conversation around the historic season.

    Lee is an accomplished marketing leader recognized for being a change agent, leading brand and innovation strategy, and delivering strong in-market results for some of the world’s most respected brands. Prior to the NBA, Lee spent four years at Spotify and served as Global Vice President, Partner Solutions, where was responsible for developing go­to­market strategy and growing global revenue across music, podcasts and high-impact digital experiences. Under her leadership and innovation, Spotify was named Media Brand of the Year at the 2018 Cannes Lions International Festival of Creativity.

    Prior to Spotify, Lee served as Global Vice President, Commercial Marketing at Vevo, where she was responsible for building compelling sales narratives and developing the positioning and go­to­market strategy for all Vevo programs, core video products and tentpoles. Prior to Vevo, she spent seven years at AT&T and served as Vice President of Product Marketing and Innovation for AT&T AdWorks, developing new online, mobile and TV advertising solutions, defining strategy, and growing the company’s multi­screen ad business. Lee began her career at Showtime Networks, where she directed new product marketing and advertising and was instrumental in building awareness and driving tune­in to Showtime’s award­winning original series, including Weeds, Dexter, Fat Actress and The L Word.

    Lee was named one of Billboard’s Branding Power Players and an AdColor in Tech honoree in 2019, and to Adweek’s Top 50 Most Indispensable Executives in Marketing, Media and Technology from 2016-2018. She is also a three­time honoree of the Most Powerful Women in Mobile Advertising by Business Insider. Lee serves on the board of the IAB Digital Video Center of Excellence and is an Executive Member of She Runs It.

    Lee holds an MBA in marketing and media management from Columbia Business School and a bachelor of arts in political science from Columbia University. She currently resides in Montclair, N.J., with her husband and two children.

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    Marisa Thalberg

    Executive Vice President, Chief Brand and Marketing Officer

    Lowes

    Lowes - Executive Vice President, Chief Brand and Marketing Officer

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    Marisa Thalberg

    Executive Vice President, Chief Brand and Polaris office coupon - Crack Key For U Officer

    Lowes

    Lowes - Executive Vice President, Chief Brand and Marketing Officer

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    As executive vice president, chief brand and marketing officer, Marisa Thalberg is responsible for leading our marketing organization and innovating new ways to inspire and engage customers. Marisa joined Lowe’s in 2020.

    A globally recognized business strategist and brand-building innovator, Marisa is known for inspiring teams to take brands to new heights of consumer resonance, cultural relevance, and business performance. She joins Lowe’s from Taco Bell, where she served as global chief brand officer, envisioning and leading the company’s evolution to a culture-centric lifestyle brand. During Marisa’s tenure, Taco Bell achieved record sales growth, the highest passion index among fans of any brand in the restaurant industry and was the second-fastest growing brand in the nation, following only Netflix. Prior to Taco Bell, Marisa served as the head of corporate digital and integrated marketing worldwide for The Estée Lauder Companies and held various senior leadership roles at Unilever Cosmetics International, Sure Fit Inc., and Revlon. She started her career at advertising agencies Saatchi & Saatchi and J. Walter Thompson.

    Marisa has been named one of the World’s 50 most Influential CMOs by Forbes in 2017, 2018 and 2019, as well as one of the top 25 most Innovative CMOs by Business Insider. Among her many other honors, she has been named a Power Player by the National Retail Federation and an Adweek Brand Genius. She also founded Executive Moms, an organization for working mothers.

    Marisa serves on the board of directors for the International Women’s Media Foundation and the Orange County School of the Arts Foundation. She earned a bachelor’s degree in American civilization from Brown University, graduating magna cum laude.

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    Belinda J. Smith

    CEO, Americas

    m/Six

    m/Six - CEO, Americas

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    Belinda J. Smith

    CEO, Americas

    m/Six

    m/Six - CEO, Americas

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    Belinda J. Smith is a Marketing and Diversity activist, currently the CEO for The Americas at media agency m/SIX and a Global Diversity Ambassador for the World Federation of Advertisers. Previously, Smith was led Global Marketing Intelligence at Electronic Arts (EA), creating a central team overseeing content and audience strategy and marketing effectiveness. Smith came to EA as the architect and GM for EA’s in-house global media agency. Previously, as Director of Programmatic Strategy at 360i she oversaw strategy, buying, and data across all programmatic accounts. A veteran of NYC’s ad tech community; Smith started her marketing career at AT&T

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    Albert Cheng

    Chief Operating Officer & Co-Head of Television, Amazon Studios

    Amazon

    Amazon - Chief Operating Officer & Co-Head of Television, Amazon Studios

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    Albert Cheng

    Chief Operating Officer & Co-Head of Television, Amazon Studios

    Amazon

    Amazon - Chief Operating Officer & Co-Head of Television, Amazon Studios

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    Albert Cheng is Chief Operating Officer and Co-Head of Television at Amazon Studios. As COO of Solid Commander For Windows Studio, he leads studio teams responsible for programming and release schedules, TV and feature film music, consumer insights research, technology and applications. As Co-Head of Television, both he and Vernon Sanders lead a team responsible for television creative development, business affairs, casting and production / post-production.
    Prior to Amazon Studios, Cheng was an executive at The Walt Disney Company for fifteen years, most recently as Executive Vice President, Digital Media and Chief Product Officer for Disney/ABC Television Group. Cheng earned a Bachelor’s degree from Massachusetts Institute of Technology and an MBA from Harvard University Graduate School of Business Administration.

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    Neal Mohan

    Chief Product Officer

    YouTube

    YouTube - Chief Product Officer

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    Neal Mohan

    Chief Product Officer

    YouTube

    YouTube - Chief Product Officer

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    Neal Mohan is Chief Product Officer at YouTube. He is responsible for YouTube products, user experience, and trust and safety on all platforms and devices globally. This includes YouTube on mobile, desktop and TV devices, experiences like YouTube Music, Kids, and VR, and YouTube’s two subscription services, YouTube Premium and YouTube TV. Products for media partners, content creators and musicians are also part of Neal’s portfolio. In his role ensuring trust and safety across the YouTube ecosystem, Neal oversees the creation and enforcement of its content policies and community guidelines.

    Previously, Neal was Senior Vice President of Display and Video Ads at Google. In this role, he was responsible for the company’s advertising offerings on YouTube, the Google Display Network, AdSense, AdMob, and the DoubleClick family of programmatic ad platform products. He focused on growing the overall digital media industry by building innovative solutions for millions of Google’s advertising and media partners around the world.

    Neal serves on the Board of Directors for 23andMe. He has also served as a member of the Management Board for the Stanford Graduate School of Business. Neal has been a member of the Board of Directors for the Internet Advertising Bureau and the Mobile Marketing Association. He is a regular speaker at media and technology industry events and has been named one of Ad Age’s 10 Most Influential Players in Marketing and AdWeek’s 12 Stars of Ad Tech.

    Prior to joining Google, Neal was Senior Vice President of Strategy and Product Development at DoubleClick where he built the company’s strategic plan, led the product team, and rapidly grew the business. He played a critical role in the sale of DoubleClick to Google, and subsequently led the integration. Previously, Neal held various technology and business leadership positions at DoubleClick and NetGravity where he helped polaris office coupon - Crack Key For U the digital marketing industry. He has also served in strategy and consulting roles at Microsoft and Accenture.

    Neal earned an MBA from the Stanford Graduate School of Business where he was an Arjay Miller Scholar. He also holds a bachelor’s degree in electrical engineering from Stanford University.

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    Mike Lee

    Senator (R-UT)

    Ranking Member on the Antitrust Subcommittee

    Ranking Member on the Antitrust Subcommittee - Senator (R-UT)

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    Mike Lee

    Senator (R-UT)

    Ranking Member on the Antitrust Subcommittee

    Ranking Member on the Antitrust Subcommittee - Senator (R-UT)

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    Elected in 2010 as Utah’s 16th Senator, Mike Lee has spent his career defending the basic liberties of all Americans and advocating for our founding constitutional principles.



    Senator Lee acquired a deep respect for the Constitution early in life while watching his father, Rex Lee, serve as the Solicitor General under President Ronald Reagan. He attended most of his father’s arguments before the U.S. Supreme Court, giving him a unique understanding of government up close.



    Lee graduated from Brigham Young University with a degree in Political Science, and served as BYU’s Student Body President in his senior year. He graduated from BYU’s Law School in 1997 and went on to serve as law clerk to Judge Dee Benson of the U.S. District Court for the District of Utah, and then with future Supreme Court Justice Judge Samuel A. Alito, Jr. on the U.S. Court of Appeals screenshot with a samsung the Third Circuit.



    Lee spent several years as an attorney with the law firm Sidley & Austin specializing in appellate and Supreme Court litigation, and then served as an Assistant U.S. Attorney in Salt Lake City arguing cases before the U.S. Court of Appeals for the Tenth Circuit.



    Lee served the state of Utah as Governor Jon Huntsman’s General Counsel and was later honored to reunite with Justice Alito, now on the Supreme Court, for a one-year clerkship. He returned to private practice in 2007.



    Throughout his career, Lee earned a reputation as an outstanding practitioner of the law based on his sound judgment, abilities in the courtroom, and thorough understanding of the Constitution.



    Lee is a member of the Judiciary Committee, and serves as Chairman of the Antitrust, Competition Policy and Consumer Rights Subcommittee protecting business competition and personal freedom.



    He also oversees issues critical to Utah as the Chairman of the Public Lands, Forests, and Mining of the Energy and Natural Resources Committee. He also serves on the Commerce Committee as well.



    In 2019, Lee became the Chairman of the Joint Economic Committee where he is overseeing the Social Capital Project.
    Lee and his wife Sharon live in Alpine, Utah, with their three children. He is a member of The Church of Jesus Christ of Latter-day Saints and served a two-year mission for the Church in the Texas Rio Grande Valley.

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    Dick Durbin

    U.S. Senator (D-IL)

    Chair of the Senate Judiciary Committee & Majority Whip

    Chair of the Senate Judiciary Committee & Majority Whip - U.S. Senator (D-IL)

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    Dick Durbin

    U.S. Senator (D-IL)

    Chair of the Senate Judiciary Committee & Majority Whip

    Chair of the Senate Judiciary Committee & Majority Whip - U.S. Senator (D-IL)

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    Marsha Blackburn

    U.S. Senator (R-TN)

    U.S. Senator (R-TN)

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    Marsha Blackburn

    U.S. Senator (R-TN)

    U.S. Senator (R-TN)

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    Marsha Blackburn is the first woman to represent Tennessee in the United States Senate. She is a member of the Armed Services Committee, the Commerce, Science & Transportation Committee, the Veterans Affairs Committee, and the Judiciary Committee, and serves as the Ranking Member on the Consumer Protection, Product Safety, and Data Security Subcommittee. In the 116th Congress, she led the Senate Judiciary Committee’s Tech Task Force, a roundtable-style working group dedicated to the examination of technology’s influence on American culture.

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    Robby Barnett

    Senior Director, Inventory Partnerships

    Adelphic

    Adelphic - Senior Director, Inventory Partnerships

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    Robby Barnett

    Senior Director, Inventory Partnerships

    Adelphic

    Adelphic - Senior Director, Inventory Partnerships

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    Robby Barnett oversees all media integrations and partnerships at Viant for the Adelphic platform, an industry leading omnichannel DSP. The majority of his career has been spent evaluating media transactions for some of the world’s largest brands across traditional, digital, and programmatic media channels. In his eight years at Viant, Robby has played an important role in designing, developing and marketing many successful media products.

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    John Battelle

    Co-Founder and Executive Chair

    Recount Media

    Recount Media - Co-Founder and Executive Chair

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    John Battelle

    Co-Founder and Executive Chair

    Recount Media

    Recount Media - Co-Founder and Executive Chair

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    Mr. Battelle is co-founder and Executive Chair of Recount Media Inc., a NY-based media platform. He also serves as chairman of the board at sovrn Holdings, LLC and a Director at LiveRamp, an NYSE listed company. In addition, he is Adjunct Professor and Senior Research Scholar at the School for International and Public Affairs at Columbia University. He previously was founder and CEO of six media and technology companies, including Federated Media, the Industry Standard, and Wired. In 2005, Mr. Battelle wrote “The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture” (Penguin/Portfolio). Mr. Battelle holds a bachelor’s degree in anthropology and a master’s degree in journalism from UC Berkeley.

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    Brian Stelter

    Chief Media Correspondent and Anchor of Reliable Sources

    CNN

    CNN - Chief Media Correspondent and Anchor of Reliable Sources

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    Brian Stelter

    Chief Media Correspondent and Anchor of Reliable Sources

    CNN

    CNN - Chief Media Correspondent and Anchor of Reliable Sources

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    Brian Stelter is the anchor of “Reliable Sources,” which examines the week’s top media stories every Sunday at 11:00 a.m. ET on CNN/U.S, and the chief media correspondent for CNN Worldwide. Stelter reports for CNN Media, and writes a nightly e-newsletter.

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    Nathan Simington

    Commissioner

    FCC

    FCC - Commissioner

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    Cathy McMorris Rodgers

    Representative (R-WA 5th District)

    Republican Leader of the House Energy and Commerce Committee

    Republican Leader of the House Energy and Commerce Committee - Representative (R-WA 5th District)

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    Cathy McMorris Rodgers

    Representative (R-WA 5th District)

    Republican Leader of the House Energy and Commerce Committee

    Republican Leader of the House Energy and Commerce Committee - Representative (R-WA 5th District)

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    Jade Catta-Preta

    Actress & Comedian

    Actress & Comedian

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    Jade Catta-Preta

    Actress & Comedian

    Actress & Comedian

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    Jade Catta-Preta is a Brazilian born comic and actress working in Los Angeles, New York and Brazil, and recently hosted the iconic E! Network show Talk Soup. She performs all over the country both in English and Portuguese and you can see her regularly at comedy clubs in LA. You can also catch her on ABC’s American Housewife as well as Hulu’s Future Man, Trutv’s Laff Mobb’s Laff Tracks, Those Who Can’t, Greatest Ever and Comedy Knockout, and Pop’s The Joey Mac Project. Jade starred in MTV’s hit series Ladylike, was a series regular on ABC’s Manhattan Love Story and was recurring on CBS’s Life in Pieces. Additionally, she was a cast member on MTV’s Girl Code, often appeared on Comedy Central’s @Midnight and regularly hosts on VH1. Other notable credits include recurring roles on Californication, MTV’s Punk’d and guest star roles on Modern Family, The Jim Gaffigan Show, Angel From Hell, 2 Broke Girls and Sullivan & Son.

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    Justin Adler-Swanberg

    Director, Marketplace Quality

    MediaMath

    MediaMath - Director, Marketplace Quality

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    Justin Adler-Swanberg

    Director, Marketplace Quality

    MediaMath

    MediaMath - Director, Marketplace Quality

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    Justin oversees Marketplace Quality for MediaMath, where he works primarily on topics such as Invalid Traffic, Brand Safety, Viewability, and Malvertising, helping to drive MediaMath’s industry leadership in Accountability, Addressability, and Alignment via SOURCE. Additionally, Justin is a stakeholder in MediaMath’s Purpose Driven Advertising initiative, which focuses on MediaMath products, services, and partnerships that enable clients to better market their brands while financing a healthier media ecosystem or a specific cause. Before joining MediaMath, Justin worked in a similar role at GroundTruth.

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    Dorothy Advincula

    SVP of Audience Measurement

    Ipsos

    Ipsos - SVP of Audience Measurement

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    Dorothy Advincula

    SVP of Audience Measurement

    Ipsos

    Ipsos - SVP of Audience Measurement

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    Mark Aikman

    General Manager, Marketing Services & Digital Customer experience

    Mercedes-Benz USA

    Mercedes-Benz USA - General Manager, Marketing Services & Digital Customer experience

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    Mark Aikman

    General Manager, Marketing Services & Digital Customer experience

    Mercedes-Benz USA

    Mercedes-Benz USA - General Manager, Marketing Services & Digital Customer experience

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    Mark Aikman is responsible for the Marketing Services & Digital Customer Experience team within Mercedes-Benz USA for all brand strategy, new car marketing, after-sales marketing, digital platforms and financial strategy within Marketing Services and the Digital Customer Experience areas.


    Marketing Communications’ responsibilities include brand strategy, launch and lifecycle support for Mercedes-Benz brands, integrated campaign planning & production, media planning, social media, community management, brand compliance and agency relations.


    After-Sales Marketing includes service, parts and accessories marketing. Additionally the management of corporate and dealer customer relationship marketing through both electronic and direct mail.

    The Digital Platform team builds the Mercedes-Benz website for the US market, manages National Dealer Website program, is launching Mercedes me Apps for the US market, creates training/sales tools for dealers and manages digital integration globally.

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    LeAnne Armstead

    Digital Affiliate Marketing Manager

    Kroger

    Kroger - Digital Affiliate Marketing Manager

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    LeAnne Armstead

    Digital Affiliate Marketing Manager

    Kroger

    Kroger - Digital Affiliate Marketing Manager

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    Kevin Arrix

    Senior Vice President

    Dish Media

    Dish Media - Senior Vice President

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    Kevin Arrix

    Senior Vice President

    Dish Media

    Dish Media catia 2019 crack - Free Activators Senior Vice President

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    Kevin Arrix, Senior Vice Polaris office coupon - Crack Key For U of DISH Media, is responsible for DISH TV’s and Sling TV’s advertising sales, analytics and operations. He leads the team spearheading the company’s advanced advertising initiatives which include cross-platform addressable, programmatic sales and dynamic ad insertion.

    Kevin is a seasoned revenue executive with 20+ years of experience leading Sales, Operations, Client Services and Strategy teams. He is a recognized thought-leader fluent in the various disciplines of digital and mobile advertising and marketing.

    Prior to joining DISH in 2018, Kevin served as Chief Revenue Officer of Verve, leading the mobile marketing platform’s Direct and Enterprise sales, customer success and advertising operations teams.

    Prior to Verve, Kevin served as Chief Revenue Officer at mobile rewards entertainment platform Viggle, where he arrived prior to product launch to build out the sales team, the operational infrastructure and revenue foundation.

    During his career, Kevin built, scaled and led successful sales organizations at Viacom, CBS SportsLine, and Turner Broadcasting. During his 9-year tenure at Viacom, Kevin held a variety of roles including Executive Vice President of Digital Advertising in charge of advertising sales, operations, marketing and strategy for all MTV Networks brands including Nickelodeon, MTV and Comedy Central.

    Kevin earned a Bachelor’s degree in History from Duke University where he also played varsity lacrosse. He currently resides in Connecticut with his wife and their three kids. In his spare time Kevin can be found coaching, gardening/landscaping and skiing any mountain with snow.

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    Beau Avril

    Global Director for Brand and Video Product Marketing

    Facebook

    Facebook - Global Director for Brand and Video Product Marketing

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    Beau Avril

    Global Director for Brand and Video Product Marketing

    Facebook

    Facebook - Global Director for Brand and Video Product Marketing

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    Beau Avril is the Global Director for Brand and Video Product Marketing at Facebook. Beau brings his 17 years of experience in building and leading teams and organizations across high-growth and fast-paced companies to his current role. As Global Director, Beau brings cross-family brand and video solutions, including Facebook Watch, Instagram TV, news feed, stories and branded content to Facebook’s largest advertisers and agencies. Prior to joining Facebook, Beau worked in various Director-level positions at Google, YouTube and CBS Paramount Television. He currently resides in Los Angeles.

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    Steve Bagdasarian

    AVP & GM, Media & Monetization

    Publishers Clearing House

    Publishers Clearing House - AVP & GM, Media & Monetization

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    Steve Bagdasarian

    AVP & GM, Media & Monetization

    Publishers Clearing House

    Publishers Clearing House - AVP & GM, Media & Monetization

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    Karthic Bala

    Chief Data Officer

    Condé Nast

    Condé Nast - Chief Data Officer

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    Karthic Bala

    Chief Data Officer

    Condé Nast

    Condé Nast - Chief Data Officer

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    Karthic Bala is the Chief Data Officer at Condé Nast, home to some of the world’s most iconic brands, including Vogue, The New Yorker, GQ, Vanity Fair, Wired, Architectural Digest, and Condé Nast Traveler. Bala is responsible for globalizing the company’s data capabilities, growing ad-supported and consumer revenue, and building new data-driven businesses.

    Bala’s expertise lies in driving profitable revenue by utilizing the latest techniques to capture data, collect and aggregate all available data sets, and builds tools to access and visualize insights. He launched Spire in 2016, a first-of-its-kind product that surfaces insights between unrelated categories, giving Condé Nast a deeper understanding of overall consumer behavior and attitudes from inspiration through purchase.

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    Janet Balis

    Americas Customer and Growth Market Leader and CMO Practice Leader

    EY

    EY - Americas Customer and Growth Market Leader and CMO Practice Leader

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    Janet Balis

    Americas Customer and Growth Market Leader and CMO Practice Leader

    EY

    EY - Americas Customer and Growth Market Leader and CMO Practice Leader

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